How to Add Reviews to 10Web: It Is WordPress Underneath

The most useful thing to know about 10Web is what it is made of. The AI generation step is real and it is what people buy it for, but what it produces is a WordPress site running Elementor on managed hosting. That means the answer to this question is not a 10Web answer at all. It is the Elementor answer, which has been documented far more thoroughly than anything 10Web-specific, and it works without a plugin.

What the Generator Actually Produced

A 10Web build gives you a WordPress installation, an Elementor page builder, a theme and managed hosting. The AI part happens once, at the start, and then you are editing a normal Elementor site with normal Elementor tools.

That is a good thing for this task, because it means the widget goes in through a route that thousands of people use daily rather than through something bespoke. Drag the HTML widget in, paste, update.

It also means most 10Web-specific search results are less useful than Elementor ones. If you hit a problem, searching for the Elementor behaviour will usually find the answer faster than searching for the 10Web behaviour.

The Elementor HTML Widget

Open the page in the Elementor editor and find HTML in the widget panel. Drag it into the section and column where the reviews belong, then paste the embed into its code field and update the page.

Use the HTML widget rather than a Text Editor widget. The text editor runs content through a visual layer that escapes markup, which turns a working snippet into a line of visible code on the published page.

The widget sits in the Elementor structure, so it inherits the section padding and the column width around it. That is usually what you want, and it means the reviews line up with the rest of the content without any additional styling.

Managed Hosting Means Caching

Caching is most of what managed WordPress hosting does, and it is the reason a saved change sometimes does not appear. Clear the 10Web cache after updating the page and reload before concluding anything is wrong.

If there is also a performance setting that defers, combines or minifies JavaScript, that is the second candidate. Those features are helpful in general and occasionally break a third-party embed, and turning one off temporarily is a fast way to identify it.

This is not a 10Web quirk, it is the standard WordPress hosting situation. The specific menus differ from host to host and the sequence of checks does not.

Be Careful With Regeneration

The AI builder can regenerate pages, and a regenerated page is a new layout rather than an edited one. Anything you added by hand to the old layout, including an HTML widget, is not carried across by default.

So if you regenerate a page after adding the reviews, expect to add them again. Keeping the embed line somewhere outside the site makes that a paste rather than a rebuild.

If the site is likely to be regenerated more than once, put the reviews in a footer or a template area rather than in page content, so they survive changes to individual pages.

How Do You Build the Widget?

Paste your Google, Facebook or Trustpilot profile URL, preview your real reviews and rating, then choose from over 100 layout styles across the slider, marquee, grid, list, masonry and badge families, and match the colours to the generated theme.

The header rating comes from the platform aggregate rather than from the cards on screen, so the number matches the profile a visitor reaches if they click through. Free plan, unlimited widget views.

Because the site was generated, the reviews are likely to be the most specific thing on the page. That is an argument for placing them prominently rather than at the bottom.

Where Should the Reviews Go?

Below the hero and above the services or products section on the home page. A visitor has just read the headline and is deciding whether to keep going, and a rating there answers the question they have not asked yet.

Add a compact badge to the contact page. That is where a visitor goes when they are close to making contact, and it is the cheapest second placement available.

One full section is enough. Elementor makes duplication trivial and repeated proof reads as decoration rather than as evidence.