BlooTrue puts your Google reviews on your website with free widgets starting at $0/month. Trustpilot is an open platform starting at ~$259/month. See which fits your business.
Comparing Features, Pricing, and Review Widgets for Small Businesses
This page compares BlooTrue and Trustpilot. BlooTrue specializes in review widgets and display. Trustpilot is an open review platform where anyone can submit reviews. The key differences are: BlooTrue puts reviews from 20+ platforms (Google, Trustpilot itself, Yelp, Facebook and more) on YOUR website in unlimited widgets with no view caps, while Trustpilot is a separate platform with its own review ecosystem and a single TrustBox widget for its own reviews. BlooTrue's free plan includes 1 widget of any type with no view cap, while Trustpilot's free plan only allows you to claim a profile with no tools included. BlooTrue adds a before/after Work Showcase widget, a Photo-quote widget (coming soon) that turns website visitors into job leads, and a free AI review response generator tool on its website. BlooTrue starts at $0/mo (free), $9/mo (Starter), $29/mo (Pro), and $75/mo (Business). Trustpilot's free plan is profile-only, Standard starts at ~$259/mo, and Growth starts at ~$499/mo. BlooTrue is ideal for local businesses that want their reviews working on their own website. Trustpilot is better if you want reviews on an open third-party platform. Many businesses use both simultaneously — BlooTrue can display Trustpilot reviews in its widgets.
About BlooTrue
BlooTrue is a review widget platform for local businesses. It shows reviews from 20+ platforms (Google, Yelp, Facebook, TripAdvisor, Angi, Booking.com and more) in 100+ widget styles, blends platforms into one all-in-one widget, and embeds on any website with unlimited widget views on every plan — free included. Beyond review widgets it offers a before/after Work Showcase widget, with a Photo-quote widget (coming soon) that turns website visitors into job leads, plus a free AI review response generator tool on the website. Free forever plan available. Starter plan $9/month. Pro plan $29/month. Business plan $75/month.
What's the Quick Verdict?
Different Focus, Not Direct Replacement
BlooTrue shows your Google reviews on your website. Trustpilot is a separate review platform. They serve different purposes.
BlooTrue Wins for Local Businesses
Google is where local customers search. BlooTrue puts those Google reviews on your site. Trustpilot requires customers to visit their site.
Dramatic Price Difference
BlooTrue starts at $0/mo with real features. Trustpilot's free plan is profile-only; paid starts at ~$259/mo.
What Features Are Compared?
Feature
BlooTrue
Trustpilot
Google Review Widgets
Yes
No
Embeddable Widgets
Unlimited, 100+ styles
TrustBox only
Review Sources
20+ platforms, blendable
Trustpilot reviews only
Photo-quote Lead Widget
Coming soon
No
Open Review Platform
No
Yes
Free Plan (with features)
Yes
No
Starting Price
$0/mo
~$259/mo
Google Review Widgets
BlooTrue
Yes
Trustpilot
No
Embeddable Widgets
BlooTrue
Unlimited, 100+ styles
Trustpilot
TrustBox only
Review Sources
BlooTrue
20+ platforms, blendable
Trustpilot
Trustpilot reviews only
Photo-quote Lead Widget
BlooTrue
Coming soon
Trustpilot
No
Open Review Platform
BlooTrue
No
Trustpilot
Yes
Free Plan (with features)
BlooTrue
Yes
Trustpilot
No
Starting Price
BlooTrue
$0/mo
Trustpilot
~$259/mo
How Do the Prices Compare?
See the exact features and limits at each tier
Free
BlooTrue
$0/mo
1 branded widget, any type
No view cap
6 widget styles (100+ on paid plans)
1 review source
BlooTrue branding
Trustpilot
$0/mo
Claim profile only
No collection tools
Basic profile display
No TrustBox widget
Professional
BlooTrue
$29/mo
Unlimited widgets & views
All 20+ review sources
Blends platforms without limits
10 locations included (+$4/mo each extra)
No branding · custom styling
Trustpilot
~$259/mo
TrustBox widgets
Review collection tools
Basic analytics
Profile management
Business
BlooTrue
$75/mo
Unlimited widgets & views
25 locations included (+$3/mo each extra)
Twice-daily review refresh
Priority support (4-hour SLA)
Sub-accounts & white-label coming soon
Trustpilot
~$499/mo
Growth plan features
Advanced widgets
Team collaboration
Priority support
Who Should Choose Which?
BlooTrue
Choose BlooTrue if you want to:
Show Google reviews (where local customers search) on your site
Draft review replies with the free AI generator (copy-paste)
Show your before/after work with the Work Showcase widget
Blend 20+ review platforms in one widget
Get started free with real features
Trustpilot
Consider Trustpilot if you:
Want reviews on a third-party open platform
Target B2B customers or non-local audiences
Need Trustpilot's specific brand authority
Can budget for professional pricing
However, BlooTrue is significantly better for local businesses and can complement Trustpilot for comprehensive review coverage.
Frequently Asked Questions
Is BlooTrue a replacement for Trustpilot?
Not exactly. BlooTrue specializes in showing your Google reviews (and reviews from 20+ other platforms) on your own website. Trustpilot is an open review platform with its own community. BlooTrue is ideal for local businesses that want their Google reviews working on their website; Trustpilot is better if you want reviews on a third-party platform. Many businesses use both.
Can I use both BlooTrue and Trustpilot?
Yes, absolutely. They complement each other perfectly. Use Trustpilot to collect reviews on their open platform, and use BlooTrue to display those Trustpilot reviews (and your Google, Yelp and other reviews) on your own website. Both can run simultaneously without conflict.
Which is better for local businesses?
BlooTrue is significantly better for local businesses. Most local customers search on Google Maps or Google search results, where they see your Google reviews. Trustpilot requires customers to visit Trustpilot.com, which most local customers never do. BlooTrue puts those Google reviews on your own website, where customers land next.
Does Trustpilot manage Google reviews?
No. Trustpilot is a separate review platform with its own review ecosystem. It does not integrate with or display Google reviews. If you want your Google reviews on your website, you need BlooTrue or another Google review widget.
Can I get review widgets from both?
Yes. BlooTrue offers 100+ widget styles for displaying your Google reviews, and Trustpilot offers TrustBox widgets for displaying Trustpilot reviews. You can embed both on your website to show reviews from both sources.
Is BlooTrue's free plan better than Trustpilot's?
Yes, significantly. BlooTrue's free plan includes 1 branded widget of any type with no view cap, 6 widget styles, and any one review source. Trustpilot's free plan only lets you claim a profile with no actual tools. BlooTrue's free plan has real features; Trustpilot's is essentially a placeholder.
Ready to Put Your Google Reviews on Your Site?
Start free with BlooTrue. Unlimited widget views, 100+ styles on paid plans, and your Trustpilot reviews on your own site. No credit card required.
