BlooTrue vs Elfsight
Hit Elfsight's monthly view cap and your widget deactivates — visitors land on a blank space where your reviews used to be. BlooTrue never goes dark: no view caps on any plan, and unlimited widgets from $9 instead of paying per app.
What's the Quick Verdict?
Your Widget Never Goes Dark
Hit Elfsight's view cap and the widget deactivates — visitors see nothing. BlooTrue gives you unlimited widget views on every plan, including the free plan — your widget never pauses, no matter how much traffic your pages get.
Widgets That Win You Work
Beyond review widgets, BlooTrue adds a before/after Work Showcase widget, with a Photo-quote widget (coming soon) that turns visitors into job leads.
Better Value & Pricing
Free with no view cap vs. Elfsight's free plan at 200 views. Elfsight's paid plans cost less (from $6 to $24 monthly for its Google Reviews app) and every one has a view cap. BlooTrue starts at $9 and never counts views.
What Features Are Compared?
| Feature | BlooTrue | Elfsight |
|---|---|---|
| Widget Styles | 100+ widget styles | 50+ widget types |
| Monthly Views | Unlimited — no cap on any plan | 200–150K, then widget deactivates |
| Widgets per account | Unlimited on paid plans | Counted per plan (1 app on Basic) |
| Photo-quote lead widget | Coming soon | No |
| Custom Branding | Yes ($9+) | Yes ($6+, Basic is ad free) |
| Multi-location pricing | 1 / 10 / 25 locations included | No business axis — pay per app tier |
| Dark Mode | Yes | Yes |
| Free Plan | Yes — no view cap | Yes — 200 views, then deactivates |
| Starting Price | $0/mo | $6/mo |
Widget Styles
BlooTrue
Elfsight
Monthly Views
BlooTrue
Elfsight
Widgets per account
BlooTrue
Elfsight
Photo-quote lead widget
BlooTrue
Elfsight
Custom Branding
BlooTrue
Elfsight
Multi-location pricing
BlooTrue
Elfsight
Dark Mode
BlooTrue
Elfsight
Free Plan
BlooTrue
Elfsight
Starting Price
BlooTrue
Elfsight
How Do the Prices Compare?
See the exact features and limits at each tier
Free
BlooTrue
$0/mo
- 1 branded widget, any type
- No view cap, ever
- 5 widget styles (100+ on paid plans)
- 1 review source
- BlooTrue branding
Elfsight
$0/mo
- 1 widget
- 200 views/mo
- Deactivates at the cap
- Elfsight branding
Entry paid plan
BlooTrue
$9/mo — Starter
- Unlimited widgets
- Unlimited views
- No branding
- 3 connected platforms (20+ to pick from)
- Daily auto-sync + widget analytics
- 1 location (+$5/mo each extra)
Elfsight
$6/mo — Basic
- 3 widgets
- 5,000 views/mo
- Display only
Growth plan
BlooTrue
$29/mo — Pro
- Unlimited widgets & views
- All 20+ review sources
- Blends platforms without limits
- 10 locations included (+$4/mo each extra)
- Negative review email alerts
Elfsight
$12/mo — Pro
- 9 widgets
- 50,000 views/mo
- Display only
Who Should Choose Which?
BlooTrue
Choose BlooTrue if you want to:
- Show reviews from 20+ platforms in one widget
- Draft review replies with the free AI generator (copy-paste)
- Show your before/after work in a Work Showcase widget
- Never worry about view limits
- No BlooTrue branding for your clients
Elfsight
Consider Elfsight if you:
- Need non-review widgets too (Elfsight sells 50+ widget types)
- Want maximum widget style variety
- Already use other Elfsight widgets on your site
- Have low traffic with modest view needs
However, BlooTrue's no-cap views and lower price make it the better fit when reviews are the widget you need.
Researched and written by Mike Ragimov, founder of BlooTrue. Elfsight pricing was last read from their own pricing page on . BlooTrue is our product, so treat this as an interested comparison and check Elfsight’s current figures yourself.
What Do You Get on Every BlooTrue Plan?
Whatever you decide about Elfsight, this is the full BlooTrue feature set and what each plan costs.
Your reviews readable by AI, on paid plans
On Starter, Pro and Business the embed writes your review text, rating and count into your page HTML, with schema.org markup, and the script swaps in the animated widget for visitors. AI crawlers such as GPTBot, ClaudeBot and PerplexityBot read the HTML your server sends; they do not run widget JavaScript or read third-party iframes. Free BlooTrue widgets render inside an iframe that those crawlers skip.
Unlimited views on every plan, free included
No impression caps, no monthly view quota, no widget paused or hidden because a page got traffic. This is true on the free plan too. Most competitors meter views and move you up a tier when a page does well.
Unlimited widgets and domains on paid plans
Paid plans put no cap on how many widgets you build or how many domains you embed them on, with a domain allowlist to control where they render. Pricing moves on locations, not on websites, so landing pages and microsites do not each cost extra.
20+ review sources, 100+ styles on paid plans
Google, Trustpilot, Yelp, Facebook, TripAdvisor, BBB, Angi, Booking.com, Airbnb, OpenTable, G2, Capterra and more. Over 100 widget styles with light and dark themes, custom accent colours and star animations on paid plans; the free plan ships one branded widget in 5 styles. Reviews auto-translate into 68+ languages.
What Does Each Plan Include?
Free forever — 1 branded widget of any type, unlimited widget views with no impression cap, 1 connected review source on any platform, 100+ widget styles, auto-translation into 68+ languages.
$84/year billed annually
Everything for one location — unlimited widgets of every type, every widget style and animation, no BlooTrue branding, reviews auto-refreshed daily, 3 connected platforms (20+ to pick from; Pro includes them all), unlimited views and domains with a domain allowlist, advanced rich snippets, widget analytics. All-in-one widgets blend its 3 platforms; Pro blends every platform. 1 location included, extra locations $5/month each.
$290/year billed annually
Everything in Starter for up to 10 locations (extra locations $4/month each) — built for agencies and multi-location brands. All-in-one widgets blending every platform you connect into one (Starter blends its 3), every review source included (Starter includes 3), negative review email alerts, priority support.
$750/year billed annually
Everything in Pro for up to 25 locations (extra locations $3/month each) — reviews auto-refreshed twice daily, sub-accounts and white-label for your clients (coming soon), priority support with a 4-hour SLA.
Full breakdown on the pricing page, and the two-minute test for whether your current widget is readable by AI is in this guide.
What would Elfsight cost you?
Put in the quote you were given. The maths is the same either way.
Pre-filled with Elfsight’s published starting price. Change it to whatever you were quoted.
Elfsight, per year
$72
BlooTrue Free, per year
$0
Free forever. Unlimited views, no card, no trial clock.
You would keep
$72 a year
1 year: $72 · 3 years: $216 · 5 years: $360
BlooTrue figures come from our own published pricing and update with it. Elfsight figures are whatever you enter above. We do not publish estimates of other companies’ negotiated pricing.
Frequently Asked Questions
Is BlooTrue really free?
Yes! BlooTrue offers a truly free plan with 1 branded widget, no view cap, and 5 widget styles. You can display reviews without paying anything. Paid plans add unlimited widgets of every type, all 100+ styles, more review sources, widget analytics, and multi-location support -- and no plan ever caps views.
Can I migrate from Elfsight to BlooTrue?
Yes, and there is nothing to export. BlooTrue pulls your reviews straight from Google, Yelp, Facebook and 20+ other platforms. Connect a review source, pick a widget style, and paste one line of code where the Elfsight widget used to be. Our support team can help if you get stuck.
Does BlooTrue cap widget views?
No. Unlike Elfsight, which caps views between 200 and 200K depending on your plan, BlooTrue never caps widget views on any plan -- free or paid. Elfsight deactivates free widgets at 200 views; BlooTrue's widget keeps showing your reviews no matter how much traffic you get -- never a silent shutoff.
What platforms does BlooTrue work on?
BlooTrue works on any website built with HTML, WordPress, Shopify, Wix, Webflow, Squarespace, and more. If it has a <head> tag or a widgets section, BlooTrue can be embedded.
What does BlooTrue offer beyond review widgets?
A before/after Work Showcase widget (made for businesses with few reviews), plus all-in-one widgets that blend reviews from several platforms into one widget. A Photo-quote widget, where a visitor sends a photo of the job and you reply with a price, is coming soon.
Can I remove BlooTrue branding for my clients?
Yes. The Starter plan ($9/mo) removes all BlooTrue branding from your widgets, so your clients see only your brand. The Business plan ($75/mo) will add sub-accounts and white-label (coming soon) for agencies managing many clients.
Ready to Switch to BlooTrue?
Get unlimited widget views on our free plan — your widget never goes dark. No credit card required.
Or explore more: Pricing • Free AI Review Response Generator • All-in-One Review Widget
What Else Should You Learn?
Best Review Widgets for Websites
Compare top review widget platforms and features.
How to Embed Google Reviews
Step-by-step guide to displaying Google reviews on your site.
Free Elfsight Alternatives, Ranked
Seven free plans compared on views, styles and platforms.
Free Review Widget View Limits Compared
What each free plan allows per month, with every figure dated.
Last updated
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BlooTrue vs Elfsight — Better Review Widget Alternative
This page compares BlooTrue and Elfsight, two popular review widget platforms. The key differences are: BlooTrue never caps widget views on any plan, including the free tier, while Elfsight caps views between 200 and 200,000 depending on the subscription tier and deactivates the widget at the cap. BlooTrue's paid plans include unlimited widgets of every type, while Elfsight counts widgets per plan and prices per app. BlooTrue prices by location (1 on Starter, 10 on Pro, 25 on Business, extra locations a few dollars each), which suits agencies and multi-location brands. BlooTrue also offers a before/after Work Showcase widget, with a Photo-quote widget (coming soon) that turns website visitors into job leads, plus a free AI review response generator tool on its website. For pricing, BlooTrue starts at $0/mo (free) with paid plans at $9/mo (Starter), $29/mo (Pro), and $75/mo (Business), while Elfsight starts at $6/mo. Both platforms support multiple widget styles, custom branding, and dark mode. Businesses that want reviews and work showcases on their website without view caps should choose BlooTrue; businesses that only need one small widget with modest traffic might consider Elfsight.