NAP Consistency Checker
Check if your business Name, Address, and Phone number are consistent across Google, Yelp, Apple Maps, and other platforms. Inconsistencies hurt your local SEO.
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Step 1: Enter Your Correct Business Info
This is the "source of truth" we'll compare everything against.
How Does NAP Consistency Checker Work?
Enter Your Info
Tell us your correct business name, address, phone, and website — your single source of truth.
Add Your Listings
Enter what each platform (Google, Yelp, Apple Maps, etc.) currently shows for your business.
Get Your Score
We compare everything and flag mismatches with severity levels and fix recommendations.
NAP Consistency Impact
Local Search Rankings
Google uses NAP consistency as a key ranking factor. Inconsistent info = lower rankings.
#1 ranking signalCustomer Confusion
Wrong phone or outdated addresses mean lost customers who can't reach or find you.
60% higher bounceCitation Authority
Consistent citations build trust signals that boost your domain authority.
+40% authorityMap Pack Visibility
Consistent NAP data boosts your chances of appearing in Google's local map results.
Top 3 maps resultsWhat Are Common Questions About NAP Consistency Checker?
What is NAP in local SEO?
NAP stands for Name, Address, Phone number. These are the three core pieces of business information that should be identical across every online directory, social profile, and website where your business is listed.
How does NAP consistency affect my Google ranking?
Google cross-references your business information across hundreds of directories. When your NAP is consistent, it reinforces trust in your listing. Inconsistencies create confusion and can cause Google to lower your local search ranking.
Do small differences matter (like "St" vs "Street")?
Our tool accounts for common abbreviations and normalizes them during comparison. However, it's still best practice to use the exact same format everywhere for maximum consistency.
How often should I check my NAP consistency?
At minimum, check quarterly (every 3 months). Also check after any business changes like a new phone number, address move, or name change. Directories can also auto-update or merge listings without your knowledge.
Which platforms are most important?
Google Business Profile is #1 by far. After that, prioritize Yelp, Apple Maps, and Bing Places. Industry-specific directories (TripAdvisor for restaurants, Healthgrades for doctors, etc.) are also important.
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