Yelp Review Widget for Big Cartel — Free, the Only Free Path
BlooTrue's Yelp Review Widget for Big Cartel is a free, app-free embed that displays your Yelp reviews on any Big Cartel shop. There is a triple gap to bridge here: Yelp does not publish an official embed widget for merchants (its Fusion API is gated for partner apps like Apple Maps and Trivago), Big Cartel has no native Yelp integration, and the Big Cartel App catalog does not list a Yelp-specific app. BlooTrue fills all three gaps as a pure HTML embed that works on every Big Cartel plan from Gold (free, 5-product) to Titanium. Install path: Pages editor — add a custom Page, click the Source button to switch to HTML view, paste the snippet, save. Diamond and Titanium shops can also paste into theme code (layout.html before </body>) for sitewide placement. Six widget styles with light and dark themes plus a free custom color picker. SEO rich snippets — schema.org Review + AggregateRating JSON-LD — are injected automatically.
How to embed Yelp reviews on Big Cartel in 60 seconds
- Paste your Yelp business URL (yelp.com/biz/your-business-slug) into the configurator above.
- Pick a widget style and customize colors, theme, and layout.
- Click Copy Code to get the one-line HTML embed.
- In Big Cartel admin: Pages → Add a page (or edit an existing custom Page).
- Click the Source button (
</>) to switch to HTML view, paste the embed, and click Save. - Optional sitewide placement (Diamond+): Customize design → Theme code → Edit code, open
layout.html, paste before</body>.
Why doesn't Yelp have an official embed?
Yelp's Fusion API is positioned as a partner-channel product rather than as a merchant self-service product. Yelp does not publish a paste-ready embed widget the way Trustpilot publishes TrustBox or Google publishes Place Cards. For Big Cartel sellers in particular, the gap is wider — Big Cartel does not list a Yelp-specific app in its catalog, so third-party widgets like BlooTrue are the canonical way to surface Yelp reviews on a Big Cartel storefront.
