Facebook Review Widget for HubSpot — Free, the Only Free Path
BlooTrue's Facebook Review Widget for HubSpot is a free embed that displays your Facebook reviews on any HubSpot page — CMS Hub website pages (including the free CMS tier), Marketing Hub landing pages, and blog templates. There's a double gap to bridge: Facebook does not publish an official embed widget for merchants (its Fusion API is gated for partner apps like Apple Maps and Trivago), and HubSpot's marketplace has no first-party Facebook reviews module. BlooTrue fills both gaps with a snippet that drops into the standard HubSpot Embed module (or Custom HTML module): edit the page, drag the module from the left panel into the layout, paste, Publish. No HubL, no theme code, no developer ticket — the marketing team ships Facebook social proof on its own. Seven widget styles, light and dark themes, free custom color picker. SEO rich snippets — schema.org Review + AggregateRating JSON-LD — injected automatically.
How to embed Facebook reviews on HubSpot in 60 seconds
- Paste your Facebook Page URL (facebook.com/yourpage-slug) into the configurator above.
- Pick a widget style and customize colors, theme, and layout.
- Click Copy Code to get the one-line HTML embed.
- In HubSpot: Marketing → Website → Website Pages (or Landing Pages), then Edit the page.
- Drag an Embed module (or Custom HTML) from the left panel into the layout, paste the snippet.
- Click Publish. For blog-wide reviews, add the same module to your blog template.
Why doesn't Facebook have an official embed?
Facebook's Fusion API is positioned as a partner-channel product (used by sites like Apple Maps and Trivago) rather than as a merchant self-service product. Facebook does not publish a paste-ready embed widget the way Trustpilot publishes TrustBox or Google publishes Place Cards. On the HubSpot side the gap is the same — the marketplace has no first-party Facebook reviews module. Third-party widgets like BlooTrue are the canonical way to surface Facebook reviews on a HubSpot page, and because the install is a drag-and-drop module, a marketing team can do it without engineering.
