Facebook Review Widget for Square Online — Free, Made for Restaurants and Salons
BlooTrue's Facebook Review Widget for Square Online is a free embed that displays your Facebook reviews on any Square Online site. This may be the highest-affinity pairing in our catalog: Square Online is the free site builder bundled with Square POS — the platform restaurants, salons, barbershops, and local services build on — and those are exactly the categories where Facebook coverage is strongest and where diners and clients check Facebook before choosing. Yet there's a double gap: Facebook does not publish an official embed widget for merchants (its Fusion API is gated for partner apps like Apple Maps and Trivago), and Square's App Marketplace has no Facebook review-display app. BlooTrue fills both gaps with a pure HTML embed pasted into Square Online's standard Custom code section: open Square dashboard → Online → Website → Edit site, click + Add section, choose Custom code under More, paste, Publish. Custom code sections are supported on the Square Online free plan on most layouts. 100+ widget styles, light and dark themes, free custom color picker. On paid plans, schema.org Review + AggregateRating JSON-LD is added to the page, which makes it eligible for star ratings in Google search results where the embed runs inline rather than inside an iframe.
Why Facebook + Square Online is the natural pairing
Square Online powers the websites of restaurants, cafes, salons, and local service businesses — Facebook's core categories. Diners check Facebook before choosing where to eat; clients check Facebook before booking a chair. Embedding your Facebook reviews next to your menu, online-ordering button, or booking link keeps that proof on YOUR site at the moment of decision — no detour to facebook.com where competitors are one tap away — and it reinforces the Square business profile presence your regulars already know.
Why doesn't Facebook have an official embed?
Facebook's Fusion API is positioned as a partner-channel product (used by sites like Apple Maps and Trivago) rather than as a merchant self-service product. Facebook does not publish a paste-ready embed widget the way Google publishes Place Cards, and Square's App Marketplace has no Facebook display app. Third-party widgets like BlooTrue are the canonical way to surface Facebook reviews on a Square Online site.