no code neededunlimited viewsfree forever

Free Facebook Review Widgets for Shopify

Embed Facebook reviews on any Shopify store in 60 seconds — Custom Liquid or Custom HTML. No app required.

Key facts: 60-second install on Shopify · free forever · works on all Shopify plans · no app required — Custom Liquid or HTML · works with any public Facebook Page · unlimited views

Last updated September 16, 2026·by Mike Ragimov

SEO + AI schema · paid plans

Star ratings in search results, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your Facebook reviews as structured data. The free plan shows the reviews without the schema. See how the schema works

Install guides

Same Facebook widget, platform-specific install guide. Pick where your store lives.

Looking for a different review source? See all Facebook widgets

Setting this up on a different platform? See all Facebook review widgets · Want a different review platform on Shopify? All review widgets for Shopify

Why Use BlooTrue for Facebook on Shopify?

The easiest way to display Facebook reviews on Shopify — no app, no coding, no monthly fees.

Any Public Facebook Profile Supported

no Facebook ad spend required. Embed Facebook reviews from any public business profile on your Shopify store.

Unlimited Views

Your widget has no view cap on any plan — free or paid. Show your Facebook reviews to Shopify visitors with no per-domain fees.

No Shopify App Fees

Pure HTML embed runs in Custom Liquid or Custom HTML sections. No recurring Shopify app-store fees, no app uninstall headaches.

Auto-Sync with Facebook

New Facebook reviews appear on your Shopify store automatically. No manual refresh, no cron job, no maintenance.

What makes a Facebook widget different from a Google review widget?

Facebook's recommendation system works differently from star-based platforms like Google. Knowing how recommendations become stars, and how Page moderation works, avoids surprises after you embed.

How BlooTrue turns Facebook recommendations into star ratings

Facebook retired numeric star ratings in 2018. Instead, visitors tap Recommends or Doesn't recommend and write a short comment, and the Page shows a percentage of people who recommend it. BlooTrue normalizes that into the star format your other widgets use: each “Recommends” renders as a 5-star review, each “Doesn't recommend” as 1 star, and the Page's overall recommendation percentage becomes a clean 0–5 star header rating. The result is a Facebook widget that looks and reads exactly like your Google or Yelp widget — no confusing percentages on your site. The header rating always comes from Facebook's own published aggregate, never from averaging the individual cards.

Where the recommendations come from and how often they refresh

BlooTrue fetches the publicly-visible recommendations from your Facebook Page on a server-side schedule — roughly once every 24 hours on paid plans — and caches the result. Your site never calls Facebook directly, so visitor traffic to your page doesn't depend on Facebook being reachable, and the widget loads instantly from cache. Only recommendations that are public on your Page are included; anything set to private or hidden by the Page owner is never pulled. Each recommendation keeps its reviewer name, photo, and comment, and links back to your Facebook Page.

Turning on recommendations and what shows up in the widget

Recommendations only appear if your Page has the Reviews / Recommendations section enabled and public. If your Page is brand new or has recommendations switched off, there's nothing for the widget to import yet — turn the section on in your Page settings and the widget will populate as soon as your first public recommendation lands. Once enabled, the widget shows whatever your Page shows publicly: no more, no less. If a recommendation disappears from your widget after a sync, it almost always means the reviewer deleted it or Facebook removed it — the widget simply follows your Page's public state.

Moderation, Community Standards, and attribution

Facebook moderates recommendations under its Community Standards and removes spam, hate speech, and content that violates its policies. Because BlooTrue reads only your Page's public recommendations, the widget automatically reflects those removals on the next sync — you never display content Facebook has already taken down. Every card keeps the Facebook mark and the reviewer's name, and clicking a review links back to your Facebook Page, so attribution stays intact. BlooTrue never fabricates a rating: an empty “Recommends” with no comment is still shown as a real recommendation, and the header number is always Facebook's own aggregate.

Facebook tips for Shopify

Facebook recommendations are about the Page, not individual products, so the widget pulls Page-level recommendations — best placed in your shop's footer or About page rather than individual product pages.
For multi-region stores, create one Facebook widget per regional Facebook Page (US, Canada, UK) and switch via Liquid templates.
Facebook's recommendation visibility occasionally hides reviews from new Facebook users — expected behavior, not a widget issue.

Want more on Facebook itself? See the Facebook widget overview or our guide to the best review widgets for websites.

How Do I Install BlooTrue on Shopify?

Takes less than a minute. No coding, no Shopify app install.

Paste Your Facebook Page URL (in the BlooTrue Builder)

In the BlooTrue builder on this page, paste your Facebook Page URL (e.g.facebook.com/yourpage) into it. Your real Facebook reviews load automatically into the live preview.

Takes about a minute. Free plan, no credit card.

Customize the Look

Pick one of 100+ styles, choose light or dark theme, set your accent color, and toggle reviewer names / dates / profile images. Everything updates in real time.

Copy the Embed Code

Publish and copy the embed code. The embed is a single HTML snippet — no Shopify app, no external scripts to whitelist.

Paste into Shopify

Theme Editor (recommended): In Shopify admin, go to Online Store → Themes → Customize. On the page where you want the widget, click Add section → choose Custom Liquid → paste the code → Save.

Product / Blog pages: Use the same Custom Liquid section on product pages, or drop a Custom HTML block inside any rich-text area of a blog post.

Sitewide (header/footer): Edit theme.liquid and paste the code just before the closing </body> tag if you want the widget on every page (not usually necessary).

Facebook reviews auto-sync every 24 hours — no further Shopify maintenance needed.

How does BlooTrue compare to the Facebook Page Plugin and Elfsight on Shopify?

Why Shopify merchants pick BlooTrue for Facebook

Feature	BlooTrue	Facebook Page Plugin	Elfsight
Works with any public Facebook Page		Public Pages
Widget view caps	None		200/mo
No Shopify app required			—
Works on all Shopify plans
100+ widget styles		Badge only
SEO rich snippets (JSON-LD) built-in		—	Paid tier
Custom accent colors on free plan		—	—
Widgets pricing	$9/mo	Free	$12/mo

Need a detailed comparison? View full comparison

Pricing and feature data as of June 2026. Facebook's recommendations and Page reviews are documented in Facebook's official Page recommendations help; Elfsight pricing from Elfsight's official pricing page.

Facebook Review Widget for Shopify — Free, No App Needed

BlooTrue's Facebook Review Widget for Shopify is a free, app-free embed that displays your Facebook reviews on any Shopify store. It works with any Shopify theme via Custom Liquid or Custom HTML sections, requires no coding, and works with any public Facebook Page — no paid Facebook subscription required. Unlimited views on every plan. Six widget styles with light and dark themes and a free custom color picker. On paid plans, schema.org Review + AggregateRating JSON-LD is added to the page, which makes it eligible for star ratings in Google search results where the embed runs inline rather than inside an iframe.

Which Shopify plans does BlooTrue support?

Every Shopify plan (Basic, Shopify, Advanced, Plus) supports the widget. The Custom Liquid section and Custom HTML block are available in every stock Shopify theme and every Shopify Theme Store theme. Shopify App Store apps are not required.

About Facebook reviews in this widget

The Facebook widget embeds the recommendations left on your Facebook Page. Facebook retired star ratings for Pages in 2018, so there is no native Facebook star average; the widget shows each Recommends as a 5-star card and turns the Page's overall recommendation percentage into a 0 to 5 star figure for the header, both read from your Page. A customer leaves a recommendation by tapping Recommends or Doesn't recommend and writing a comment, which only works once Reviews are switched on in your Page settings. Many owners reach for Facebook's Page Plugin instead, an iframe of your timeline with no way to feature recommendations.

Frequently Asked Questions

Facebook only lets people click Recommends, so what rating does my widget display?

Facebook dropped numeric stars for Pages in 2018, so the widget does not invent a Facebook star average. Each Recommends becomes a 5-star card, and the header converts the Page's overall recommendation percentage into a 0 to 5 star figure. Both come from your Page, not from a calculation over the cards on your site.

Can I use Facebook's own Page Plugin to embed my recommendations?

No. The Page Plugin drops your whole Page timeline into an iframe and has no setting to show only recommendations, and Facebook's own tools cannot place them on an external site at all. The BlooTrue builder takes your Page URL instead and gives you a one-line embed, with no Facebook ad spend and no plugin required.

My Page has no Reviews tab, so where would the recommendations come from?

They only exist once you turn them on: open your Facebook Page settings, find the Reviews or Recommendations option and switch it on. Until then customers cannot tap Recommends and the builder finds nothing to import. A free widget holds the recommendations found that day; paid plans check the Page daily and drop the BlooTrue badge.

Is the BlooTrue Facebook widget free for Shopify?

Yes. BlooTrue is free for Shopify stores on every plan (Basic, Shopify, Advanced, Plus). Unlimited views on every plan. The free plan shows Facebook reviews with BlooTrue branding in the footer.

Do I need Facebook ad spend to embed reviews on Shopify?

No. BlooTrue works with any public Facebook Page. You do not need Facebook ad spend or a paid Facebook tier. Just paste your facebook.com/yourpage URL into the BlooTrue builder.

Do I need a Shopify app to install BlooTrue?

No. BlooTrue works natively with Shopify theme customization using Custom Liquid or Custom HTML sections — no app install, no app-store approval, no monthly app fees.

Will BlooTrue slow down my Shopify store?

No. The widget loads asynchronously after your page content and is under 20KB. Typical impact on Shopify theme performance is under 50ms — well within Core Web Vitals thresholds.

Does BlooTrue work on Shopify Plus?

Yes, on every Shopify plan including Plus. Any Shopify plan that supports Custom Liquid or Custom HTML sections in the theme customizer — which is every plan — supports BlooTrue.

Can I add the widget to product pages?

Yes. Open any product page in the Shopify theme editor, click Add section → Custom Liquid, and paste the BlooTrue embed. The widget renders inline alongside your product description.