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Free Facebook Review Widgets for Instapage

Embed Facebook reviews on any Instapage page in 60 seconds — HTML widget, paste, save. Turn Facebook recommendations into on-site proof.

Build Your Facebook Review Widget

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Key facts: 60-second install on Instapage · free forever, no plugin needed · installs via the HTML widget · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your Facebook reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all Facebook review widgets · Want a different review platform on Instapage? All review widgets for Instapage

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add Facebook Reviews to Instapage

One embed code, pasted into the HTML widget.

  1. 1

    Open your page in the Instapage builder.

  2. 2

    Add an HTML widget from the widget menu where the reviews should appear.

  3. 3

    Paste the BlooTrue embed code into the widget and save it.

  4. 4

    Update/publish the page — the widget renders on the live page.

Instapage shows custom HTML as a grey placeholder in the builder — use Preview or the published page to see the rendered reviews.

Where the Code Goes on Instapage

On Instapage the embed code goes into an HTML widget, added from the widget menu on the page you are editing. The builder does not run the script on the canvas; it shows a grey placeholder box, so you only see the reviews in Preview or on the published page. You set the box's width and height by dragging its handles, and since Instapage positions elements absolutely, make it roughly as tall as the widget or the reviews may overlap elements below. Each landing page holds its own HTML widget, and A/B variations do not share it.

If the widget does not show on Instapage

  • If the published page shows overlapping content beneath the reviews, enlarge the HTML widget placeholder; Instapage uses the placeholder height for layout.
  • If Preview shows reviews but the live page does not, click Update to push the latest version; edits stay unpublished until then.
  • If one A/B variation lacks the widget, open that variation and add the HTML widget again; variations do not inherit each other's widgets.

Facebook Review Widget for Instapage — Free, No Plugin

Embed Facebook reviews on any Instapage page with a single copy-paste embed code. Turn Facebook recommendations into on-site proof. Installs via the HTML widget.

Where Facebook reviews help most on Instapage

Contractors, clinics and service businesses build Instapage pages for one offer at a time: a free estimate, a seasonal service, a new-customer special. The visitor clicked an ad and is comparing you with the next result. Put the Facebook widget right under the headline, before the details of the offer, and again beside the booking or estimate form if the page is long. Reviews from neighbours who already hired you answer the question every local ad raises: is this company real, and do they show up. Keep the page's own testimonial section only if it adds something the widget cannot, such as before-and-after photos of the job.

About Facebook reviews in this widget

The Facebook widget embeds the recommendations left on your Facebook Page. Facebook retired star ratings for Pages in 2018, so there is no native Facebook star average; the widget shows each Recommends as a 5-star card and turns the Page's overall recommendation percentage into a 0 to 5 star figure for the header, both read from your Page. A customer leaves a recommendation by tapping Recommends or Doesn't recommend and writing a comment, which only works once Reviews are switched on in your Page settings. Many owners reach for Facebook's Page Plugin instead, an iframe of your timeline with no way to feature recommendations.

Facebook Widget on Instapage — FAQ

Is the BlooTrue Facebook review widget free for Instapage?
Yes. BlooTrue is completely free to embed Facebook reviews on Instapage. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Instapage?
Open your page in the Instapage builder. Add an HTML widget from the widget menu where the reviews should appear. Paste the BlooTrue embed code into the widget and save it. Update/publish the page — the widget renders on the live page.
Anything specific to Instapage worth knowing before I embed?
Instapage shows custom HTML as a grey placeholder in the builder — use Preview or the published page to see the rendered reviews.
Where should I place Facebook reviews on Instapage for the biggest lift?
Post-click landing pages: under the headline for first-glance trust, and above the form for conversion-moment proof.
Do the reviews stay up to date automatically?
Paid plans auto-sync your Facebook reviews daily, so the widget always shows your latest 5-star reviews without touching Instapage again. The free plan shows the reviews imported at setup.
Facebook only lets people click Recommends, so what rating does my widget display?
Facebook dropped numeric stars for Pages in 2018, so the widget does not invent a Facebook star average. Each Recommends becomes a 5-star card, and the header converts the Page's overall recommendation percentage into a 0 to 5 star figure. Both come from your Page, not from a calculation over the cards on your site.
Can I use Facebook's own Page Plugin to embed my recommendations?
No. The Page Plugin drops your whole Page timeline into an iframe and has no setting to show only recommendations, and Facebook's own tools cannot place them on an external site at all. The BlooTrue builder takes your Page URL instead and gives you a one-line embed, with no Facebook ad spend and no plugin required.
My Page has no Reviews tab, so where would the recommendations come from?
They only exist once you turn them on: open your Facebook Page settings, find the Reviews or Recommendations option and switch it on. Until then customers cannot tap Recommends and the builder finds nothing to import. A free widget holds the recommendations found that day; paid plans check the Page daily and drop the BlooTrue badge.

Ready to Put Facebook Reviews on Your Instapage Pages?

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Free Facebook Review Widget