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Free Facebook Review Widgets for Google Sites

Embed Facebook reviews on the new Google Sites in 60 seconds — pastes straight into the built-in Insert → Embed → Embed code tab. Facebook has no official embed; only third-party widgets like BlooTrue can put Facebook reviews into Google Sites.

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Key facts: 60-second install on Google Sites · fills Facebook's missing embed gap · works on personal + Workspace sites · no add-on or Chrome extension · no Facebook API key required · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Star ratings in search results, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your Google reviews as structured data. The free plan shows the reviews without the schema. See how the schema works

Why Use BlooTrue for Facebook on Google Sites?

The only free way to put Facebook reviews on a new Google Sites page — Facebook itself doesn't offer an embed.

Fills Facebook's Missing Embed

Facebook doesn't publish an official embed widget for merchants. Only third-party widgets like BlooTrue can put Facebook reviews into Google Sites — pulls reviews from your public Facebook page automatically.

No Add-on or Extension Required

Pure HTML embed. No Workspace Marketplace add-on, no Chrome extension, no admin approval. Pastes straight into the built-in Insert → Embed → Embed code tab.

Works on Free + Workspace Sites

Works the same on free personal Google accounts and on Google Workspace Business / Enterprise sites. The Insert → Embed feature is identical across both.

No Facebook API Key Required

Works with any public Facebook Page. No Facebook Fusion application, no API quotas, no business-level claim required.

What makes a Facebook widget different from a Google review widget?

Facebook's recommendation system works differently from star-based platforms like Google. Knowing how recommendations become stars, and how Page moderation works, avoids surprises after you embed.

How BlooTrue turns Facebook recommendations into star ratings

Facebook retired numeric star ratings in 2018. Instead, visitors tap Recommends or Doesn't recommend and write a short comment, and the Page shows a percentage of people who recommend it. BlooTrue normalizes that into the star format your other widgets use: each “Recommends” renders as a 5-star review, each “Doesn't recommend” as 1 star, and the Page's overall recommendation percentage becomes a clean 0–5 star header rating. The result is a Facebook widget that looks and reads exactly like your Google or Yelp widget — no confusing percentages on your site. The header rating always comes from Facebook's own published aggregate, never from averaging the individual cards.

Where the recommendations come from and how often they refresh

BlooTrue fetches the publicly-visible recommendations from your Facebook Page on a server-side schedule — roughly once every 24 hours on paid plans — and caches the result. Your site never calls Facebook directly, so visitor traffic to your page doesn't depend on Facebook being reachable, and the widget loads instantly from cache. Only recommendations that are public on your Page are included; anything set to private or hidden by the Page owner is never pulled. Each recommendation keeps its reviewer name, photo, and comment, and links back to your Facebook Page.

Turning on recommendations and what shows up in the widget

Recommendations only appear if your Page has the Reviews / Recommendations section enabled and public. If your Page is brand new or has recommendations switched off, there's nothing for the widget to import yet — turn the section on in your Page settings and the widget will populate as soon as your first public recommendation lands. Once enabled, the widget shows whatever your Page shows publicly: no more, no less. If a recommendation disappears from your widget after a sync, it almost always means the reviewer deleted it or Facebook removed it — the widget simply follows your Page's public state.

Moderation, Community Standards, and attribution

Facebook moderates recommendations under its Community Standards and removes spam, hate speech, and content that violates its policies. Because BlooTrue reads only your Page's public recommendations, the widget automatically reflects those removals on the next sync — you never display content Facebook has already taken down. Every card keeps the Facebook mark and the reviewer's name, and clicking a review links back to your Facebook Page, so attribution stays intact. BlooTrue never fabricates a rating: an empty “Recommends” with no comment is still shown as a real recommendation, and the header number is always Facebook's own aggregate.

Facebook tips for Google Sites

  • Google Sites' Embed component supports the Facebook widget with no setup other than pasting the snippet URL.
  • For school or government Google Sites, confirm with your IT administrator that third-party iframes are allowed before embedding.
  • The Facebook widget is fully responsive inside the Google Sites embed wrapper — no manual width/height fiddling.

Want more on Facebook itself? See the Facebook widget overview or our guide to the best review widgets for websites.

How Do I Install BlooTrue Facebook on Google Sites?

Takes less than a minute. No coding, no add-on, no Facebook API key.

1

Open Your Site at sites.google.com

Go to sites.google.com and open the site you are editing. In the left sidebar, click the page where you want the Facebook reviews.

Works the same on free personal Google accounts and Google Workspace business sites.

2

Click Insert → Embed

In the right-hand Insert sidebar, click Embed (the </> icon). A dialog appears with two tabs: By URL and Embed code.

3

Switch to the Embed Code Tab and Paste

Click the Embed code tab — not the URL tab. The URL tab only auto-iframes a single public URL, which is not what we want here. Paste the BlooTrue Facebook embed code into the field, click Next to preview, then click Insert.

First-time users sometimes paste into the URL tab and see a blank embed — switching to the Embed code tab fixes it.

4

Resize and Publish

The embed appears on the canvas inside its own resize box. Drag the bottom-right corner to set a generous height — the widget auto-resizes its contents within the iframe, but the outer iframe is full-width-constrained by the Google Sites resize handles. Aim for ~500px for a slider style or 700–900px for list / masonry / grid styles.

Click Publish in the top-right corner of the Google Sites editor to push the change live. Reviews auto-sync from Facebook every 24 hours.

Technical note: Google Sites wraps every embed in its own sandboxed iframe — BlooTrue's loader detects this iframe-in-iframe case and renders correctly.

How BlooTrue Compares to Other Facebook-on-Google-Sites Options

Facebook doesn't offer an embed. Here's how BlooTrue compares to the next-best paths.

OptionBlooTrueFacebook officialPaid widget apps
Free Facebook embed available
Higher tier
No widget view caps
No Facebook API key needed
Sometimes
Pastes into Google Sites Embed code tab
Custom layouts and accent colors
Limited
SEO rich snippets (JSON-LD)
Paid tier
Pricing for full features$9/moN/A$15+/mo

Facebook Review Widget for Google Sites — Free, Fills Facebook's Embed Gap

BlooTrue's Facebook Review Widget for Google Sites is a free embed that displays your reviews on any new Google Sites page (sites.google.com) via the built-in Insert → Embed → Embed code feature. Facebook does not provide an official embed widget for merchants — its Fusion API is gated for partner apps — so only third-party widgets like BlooTrue can put Facebook reviews into Google Sites. It works on free personal Google accounts and inside Google Workspace business and enterprise sites at no extra cost. There is no Google Sites add-on, no Chrome extension, no Workspace Marketplace approval, and no Facebook API key required. The widget renders inside a sandboxed iframe because Google Sites wraps every embed in its own iframe — BlooTrue's loader detects this iframe-in-iframe case and works correctly. Set a generous embed height in the editor so the widget can auto-resize within the iframe without hitting a scroll cap. Six widget styles (slider, marquee, grid, list, masonry, badge, compact badge) with light and dark themes plus a free custom color picker. SEO note: Google Sites has limited control over schema.org JSON-LD because the parent page is Google's, but BlooTrue still emits Review JSON-LD inside the embed iframe — covers Bing and DuckDuckGo.

Why doesn't Facebook have an official embed?

Facebook's Fusion API is positioned as a partner-channel product (used by sites like Apple Maps and Trivago) rather than as a merchant self-service product. Facebook does not publish a paste-ready embed widget the way Google publishes Place Cards. Third-party widgets are the standard way Google Sites owners surface their Facebook reviews on their own pages — BlooTrue is the free option in that category.

About Facebook reviews in this widget

The Facebook widget embeds the recommendations left on your Facebook Page. Facebook retired star ratings for Pages in 2018, so there is no native Facebook star average; the widget shows each Recommends as a 5-star card and turns the Page's overall recommendation percentage into a 0 to 5 star figure for the header, both read from your Page. A customer leaves a recommendation by tapping Recommends or Doesn't recommend and writing a comment, which only works once Reviews are switched on in your Page settings. Many owners reach for Facebook's Page Plugin instead, an iframe of your timeline with no way to feature recommendations.

Frequently Asked Questions

Facebook only lets people click Recommends, so what rating does my widget display?

Facebook dropped numeric stars for Pages in 2018, so the widget does not invent a Facebook star average. Each Recommends becomes a 5-star card, and the header converts the Page's overall recommendation percentage into a 0 to 5 star figure. Both come from your Page, not from a calculation over the cards on your site.

Can I use Facebook's own Page Plugin to embed my recommendations?

No. The Page Plugin drops your whole Page timeline into an iframe and has no setting to show only recommendations, and Facebook's own tools cannot place them on an external site at all. The BlooTrue builder takes your Page URL instead and gives you a one-line embed, with no Facebook ad spend and no plugin required.

My Page has no Reviews tab, so where would the recommendations come from?

They only exist once you turn them on: open your Facebook Page settings, find the Reviews or Recommendations option and switch it on. Until then customers cannot tap Recommends and the builder finds nothing to import. A free widget holds the recommendations found that day; paid plans check the Page daily and drop the BlooTrue badge.

Is the BlooTrue Facebook widget free for Google Sites?

Yes. BlooTrue is completely free for Google Sites. No add-on install, no Chrome extension, unlimited views, no credit card. The free plan shows your Facebook reviews with BlooTrue branding in the footer.

Does this work on the new Google Sites or only the legacy Classic Sites?

The new Google Sites at sites.google.com — the modern Drive-based version. The legacy Classic Google Sites was deprecated by Google and migrated off years ago. BlooTrue uses the built-in Insert → Embed → Embed code feature, which only exists in the new Google Sites.

Will it work in a Google Workspace business or enterprise site?

Yes. Google Sites is included with every Google Workspace plan (Business Starter through Enterprise) at no extra cost, and the Insert → Embed → Embed code feature is identical to the personal-account version. No Workspace admin approval is required because the embed is pure HTML — there is no Marketplace add-on to whitelist.

Does Facebook offer its own embed widget for Google Sites?

No. Facebook does not provide an official embed widget for businesses to display their reviews on a website — including Google Sites. Facebook's Fusion API is gated and primarily intended for partner apps, not merchant self-embeds. Only third-party widgets like BlooTrue can put Facebook reviews into Google Sites — BlooTrue pulls reviews from any public Facebook business page and turns them into a paste-ready Google Sites embed.

Why does my BlooTrue embed look wrapped in a frame on Google Sites?

Google Sites wraps every embed in its own sandboxed iframe — that is how the Insert → Embed feature works for every site, not a BlooTrue quirk. BlooTrue's widget loader detects this iframe-in-iframe case and renders correctly inside it. Set a generous height on the canvas so the widget can fill it without scroll, and the widget itself has a transparent background so it blends with any Google Sites theme.

Where exactly do I paste the embed — the URL tab or the Embed code tab?

The Embed code tab. The Insert → Embed dialog has two tabs: By URL (for auto-iframe of a public URL) and Embed code (for raw HTML / script embeds). Paste the BlooTrue snippet into the Embed code tab. The URL tab will not work because it expects a single URL that returns a webpage, not an HTML / script snippet.

Will the embedded reviews help with Google Sites SEO?

Partially, with one honest caveat. BlooTrue auto-injects schema.org Review and AggregateRating JSON-LD inside the embed iframe, which Bing and DuckDuckGo crawlers index normally. Google Sites itself gives site owners limited control over schema.org JSON-LD on the parent page (because the parent HTML is generated by Google), so Google's own crawler may treat the JSON-LD as belonging to the iframe context. The widget still renders rich review content as visible text on the page, contributing to topical relevance.

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