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Free TripAdvisor Review Widgets for Ecwid

Embed TripAdvisor reviews on any Ecwid page in 60 seconds — custom code section, paste, save. Traveler proof, embedded where bookings happen.

Build Your Tripadvisor Review Widget

Key facts: 60-second install on Ecwid · free forever, no plugin needed · installs via the custom code section · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your TripAdvisor reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all TripAdvisor review widgets · Want a different review platform on Ecwid? All review widgets for Ecwid

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add TripAdvisor Reviews to Ecwid

Connect your TripAdvisor profile in BlooTrue, pick a style, then paste one embed code into the custom code section on Ecwid and publish.

  1. 1

    Open your Ecwid Instant Site editor.

  2. 2

    Add a section and choose Custom code (or edit an existing section's code slot).

  3. 3

    Paste the BlooTrue embed code.

  4. 4

    Publish — the widget renders on the live Instant Site.

Inside another platform (Ecwid-in-WordPress etc.), paste the code into the host page instead of the Ecwid store widget.

Where the Code Goes on Ecwid

On Ecwid's Instant Site the embed goes into a section of the Custom code type, added from the section list, or into the code slot of an existing section.

The section is a full-width row that takes its height from the widget once published; the editor preview may show it collapsed until then. Place it right above the store section so shoppers see reviews before the product grid. If your Ecwid store is embedded in WordPress or Wix, Instant Site sections never appear there, so paste the code into the host page beside the store widget instead.

If the widget does not show on Ecwid

  • Widget missing on your WordPress or Wix store page: the Instant Site is not what visitors see there. Paste the code into the host page.
  • If the Custom code section stays collapsed in the editor, publish and check the live Instant Site; the section expands to the widget height.
  • Code pasted into a regular text section of the Instant Site shows as characters, not reviews. Move it into a Custom code section and publish again.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: Ecwid: Adding custom code to Instant SiteTripAdvisor: Management Responses Posting Guidelines

TripAdvisor Review Widget for Ecwid — Free, No Plugin

Embed TripAdvisor reviews on any Ecwid page with a single copy-paste embed code. Traveler proof, embedded where bookings happen. Installs via the custom code section.

Where TripAdvisor reviews help most on Ecwid

A property that sells through Ecwid is usually selling something beside the stay: gift vouchers, packages, bookable extras, merchandise from the guesthouse.

Guests who already stayed know you, so TripAdvisor reviews do their real work where a stranger decides, such as a voucher bought as a present for someone who has never seen the place. Put the widget under the description of gift cards and packages. Keep it off the cart and checkout, where it only adds scroll. If the same store also takes room bookings through an app, that booking page is the stronger spot, because it is where a first-time guest weighs your score against the same room listed on TripAdvisor.

About TripAdvisor reviews in this widget

Your TripAdvisor widget shows the traveler reviews from your TripAdvisor listing, each with the traveler's 1 to 5 bubbles. The summary at the top is the listing's overall bubble rating and review count, as reported by TripAdvisor, which is not your ranking position: a listing at '#3 of 120 restaurants' still shows its bubbles, not a 3. Travelers write reviews on the listing without booking through TripAdvisor, and TripAdvisor's own Review Snippets are small badges with little styling control. Hoteliers sometimes expect the Travelers' Choice award in the header; the widget shows reviews and the bubble rating.

TripAdvisor Widget on Ecwid — FAQ

Is the BlooTrue TripAdvisor review widget free for Ecwid?
Yes. BlooTrue is completely free to embed TripAdvisor reviews on Ecwid. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Ecwid?
Open your Ecwid Instant Site editor. Add a section and choose Custom code (or edit an existing section's code slot). Paste the BlooTrue embed code. Publish — the widget renders on the live Instant Site.
Anything specific to Ecwid worth knowing before I embed?
Inside another platform (Ecwid-in-WordPress etc.), paste the code into the host page instead of the Ecwid store widget.
Where should I place TripAdvisor reviews on Ecwid for the biggest lift?
The Instant Site's About section, directly above the store section.
Do the reviews stay up to date automatically?
Paid plans auto-sync your TripAdvisor reviews daily, so the widget always shows your latest 5-star reviews without touching Ecwid again. The free plan shows the reviews imported at setup.
Will the widget show my TripAdvisor ranking, like #2 of 85 hotels in town?
No. The header takes your listing's overall bubble rating and its review count from TripAdvisor; the ranking position is a separate figure TripAdvisor works out against other businesses in your area, and it is not part of the widget. Each review card keeps the 1 to 5 bubbles the traveler gave.
Does embedding TripAdvisor reviews require one of TripAdvisor's paid business products?
No. The BlooTrue builder reads any public TripAdvisor listing from its URL, with no TripAdvisor business subscription needed. TripAdvisor does hand out its own Review Snippets and rating widgets, but they are small badges you cannot restyle, whereas this embed is one line of code showing the traveler reviews themselves with their bubble ratings.
How does the widget handle TripAdvisor reviews with 1 or 2 bubbles?
On the free plan only reviews of 4 bubbles and above appear, and the widget holds whatever TripAdvisor showed on the day you created it. Paid plans refresh from TripAdvisor daily, so a review TripAdvisor removes for breaking its guidelines drops off your widget on the next refresh, while the header keeps TripAdvisor's own bubble rating.

Ready to Put TripAdvisor Reviews on Your Ecwid Pages?

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Free TripAdvisor Review Widget