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Free Trustpilot Review Widgets for Magento

Embed Trustpilot reviews on any Magento page in 60 seconds — Page Builder HTML Code element, paste, save. Works with free Trustpilot business profiles — no TrustBox subscription required.

Build Your Trustpilot Review Widget

Trustpilot

Key facts: 60-second install on Magento · free forever, no plugin needed · installs via the Page Builder HTML Code element · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your Trustpilot reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all Trustpilot review widgets · Want a different review platform on Magento? All review widgets for Magento

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add Trustpilot Reviews to Magento

Connect your Trustpilot profile in BlooTrue, pick a style, then paste one embed code into the Page Builder HTML Code element on Magento and publish.

  1. 1

    In Magento admin, edit the CMS page or block with Page Builder.

  2. 2

    Drag an HTML Code element into the target row.

  3. 3

    Paste the BlooTrue embed code into the element.

  4. 4

    Save and flush the cache — the widget renders storefront-side.

Always flush the Magento cache after saving — the storefront serves cached markup until you do.

Where the Code Goes on Magento

Magento (Adobe Commerce) expects the embed code in a Page Builder HTML Code element, dragged into a row of a CMS page or CMS block.

The Page Builder stage may show the code or a placeholder rather than the running widget; the storefront is where the reviews render. The element fills the width of its row, and the widget sets the height. Magento serves cached page markup, so after saving you must flush the cache from Cache Management in the admin, or the storefront keeps showing the page without the widget.

If the widget does not show on Magento

  • Saved but no widget on the storefront? Flush the Magento cache. Until you do, visitors get the cached markup from before your edit.
  • Widget on the CMS page but not on category pages? Put the HTML Code element in a CMS block and assign that block to those categories.
  • If Page Builder shows the code as text in the stage, that is normal for scripts; check the storefront after saving and flushing.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: Magento: Elements: HTML CodeTrustpilot: Respond to reviews

Trustpilot Review Widget for Magento — Free, No Plugin

Embed Trustpilot reviews on any Magento page with a single copy-paste embed code. Works with free Trustpilot business profiles — no TrustBox subscription required. Installs via the Page Builder HTML Code element.

Where Trustpilot reviews help most on Magento

An online shop on Magento is where Trustpilot reviews do their most direct work. Shoppers who have never heard of the brand look for proof from people who ordered and received something, and Trustpilot carries that proof from a platform the shopper does not have to take your word about.

Put the widget on product pages under the add-to-cart area, and a compact version on the cart page, where doubts about shipping and returns show up. The home page can carry a carousel under the hero. Leave the checkout alone. If a per-product review app already runs, let Trustpilot carry the store-wide reputation and the app handle item stars.

About Trustpilot reviews in this widget

The Trustpilot widget takes the reviews on your Trustpilot business profile and puts the TrustScore and review count Trustpilot publishes for that profile at the top, not a card average. Reviews reach Trustpilot from customers who write one unprompted or who answer an invitation you send, and Trustpilot labels the invited ones as verified. A free Trustpilot profile is enough: TrustBoxes, Trustpilot's own widgets, render client-side, and this embed needs no TrustBox subscription. The free plan keeps it free for good, like every other platform.

Trustpilot Widget on Magento — FAQ

Is the BlooTrue Trustpilot review widget free for Magento?
Yes. BlooTrue is completely free to embed Trustpilot reviews on Magento. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Magento?
In Magento admin, edit the CMS page or block with Page Builder. Drag an HTML Code element into the target row. Paste the BlooTrue embed code into the element. Save and flush the cache — the widget renders storefront-side.
Anything specific to Magento worth knowing before I embed?
Always flush the Magento cache after saving — the storefront serves cached markup until you do.
Where should I place Trustpilot reviews on Magento for the biggest lift?
The homepage below the main banner and category landing pages.
Do the reviews stay up to date automatically?
Paid plans auto-sync your Trustpilot reviews daily, so the widget always shows your latest 5-star reviews without touching Magento again. The free plan shows the reviews imported at setup.
Do I need a paid Trustpilot subscription to show my TrustScore on my website?
No. BlooTrue reads any public Trustpilot business profile, free or paid, so a claimed free profile is enough. Trustpilot's own TrustBoxes are a separate product that renders client-side from Trustpilot's script, and you need no TrustBox subscription for this widget. The header is the TrustScore Trustpilot itself reports for your profile.
Is the Trustpilot widget free like the other BlooTrue widgets?
Yes. A Trustpilot widget is free forever with no credit card, the same as every other platform. The free plan shows your reviews from the day you build it with a small BlooTrue badge; a paid plan refreshes your Trustpilot reviews daily and removes the badge.
If my TrustScore changes on Trustpilot, does the number on my site follow?
On a paid plan the widget re-reads your Trustpilot profile every day, so a TrustScore that moves from 4.3 to 4.4 on Trustpilot shows the new value within a day. The widget never averages the reviews it displays to make its own score; it repeats your profile's TrustScore and review count.

Ready to Put Trustpilot Reviews on Your Magento Pages?

Free forever. No plugin. 100+ widget styles. Set up in 60 seconds.

Free Trustpilot Review Widget