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Free Etsy Review Widgets for Big Cartel

Embed Etsy reviews on any Big Cartel page in 60 seconds — theme code editor, paste, save. Real Etsy shop reviews, on your own storefront and product pages.

Build Your Etsy Review Widget

Etsy

Key facts: 60-second install on Big Cartel · free forever, no plugin needed · installs via the theme code editor · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

Etsy reviews for a maker's Big Cartel shop

Big Cartel is where many artists and makers open a shop of their own, often after earning their first reputation on Etsy. Those Etsy reviews are real, but they were written about another storefront. Where you paste them in your Big Cartel theme decides whether shoppers read them as proof of you or of one product.

Should Etsy reviews go on Big Cartel product pages or the storefront?

The storefront, in most shops, because Etsy reviews often name an item from your Etsy listings that your Big Cartel range may not include.

On the home page the reviews read as proof that you make things people are glad to receive. On a product page, a buyer looking at a print may meet a review of a tote bag and wonder whether it describes the same item.

What happens to the widget if I switch Big Cartel themes?

You add it again, because code edits belong to the theme you made them in, and a different theme does not carry them across.

Keep the embed line in a text file next to the template backup you made before editing, and pasting it into the new theme takes a minute. Nothing about the widget changes in the move: the same code shows the same Etsy reviews in any theme.

Example

A ceramicist opening her own Big Cartel shop

She has sold mugs on Etsy for years and opens a Big Cartel shop for larger pieces. She builds an Etsy widget from her etsy.com/shop address and pastes it into the home template under the featured products loop. Product pages keep only her photos and descriptions, so nobody confuses a mug review with a vase.

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your Etsy reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add Etsy Reviews to Big Cartel

Connect your Etsy profile in BlooTrue, pick a style, then paste one embed code into the theme code editor on Big Cartel and publish. Theme code editing requires a paid Big Cartel plan.

  1. 1

    In Big Cartel admin, open Design and click the Edit code (Advanced) view.

  2. 2

    Open the layout or page template where the reviews should appear.

  3. 3

    Paste the BlooTrue embed code into the template markup.

  4. 4

    Save — the widget renders on the live shop.

The code editor edits the live theme — copy the template's contents somewhere safe before pasting so you can revert.

Where the Code Goes on Big Cartel

Big Cartel keeps the embed code inside the theme itself. In the admin, open Design, switch to the Edit code (Advanced) view, and open the layout or page template where you want reviews, such as the home template below the featured products loop.

Paste the code straight into the template markup. There is no visual preview of the pasted snippet; you save and load the live shop. Width and height come from the surrounding theme markup and the widget. Because the editor changes the live theme, copy the template's contents somewhere safe before pasting.

If the widget does not show on Big Cartel

  • Cannot open the Edit code (Advanced) view? Theme code editing is a paid Big Cartel feature, so check your plan before looking elsewhere for the option.
  • If the shop breaks after saving, paste back the template copy you saved earlier, then re-insert the BlooTrue code on its own line.
  • Reviews missing on the storefront? Make sure the code is in the home template below the featured products loop, not only in a page template.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: Big Cartel: Advanced Theme CodeEtsy: What to Do if You Receive a Negative Review

Etsy Review Widget for Big Cartel — Free, No Plugin

Embed Etsy reviews on any Big Cartel page with a single copy-paste embed code. Real Etsy shop reviews, on your own storefront and product pages. Installs via the theme code editor. Theme code editing requires a paid Big Cartel plan.

Where Etsy reviews help most on Big Cartel

An online shop on Big Cartel is where Etsy reviews do their most direct work.

Shoppers who have never heard of the brand look for proof from people who ordered and received something, and Etsy carries that proof from a platform the shopper does not have to take your word about. Put the widget on product pages under the add-to-cart area, and a compact version on the cart page, where doubts about shipping and returns show up. The home page can carry a carousel under the hero. Leave the checkout alone. If a per-product review app already runs, let Etsy carry the store-wide reputation and the app handle item stars.

About Etsy reviews in this widget

The Etsy widget shows reviews buyers left for your Etsy shop, with the shop's star rating and total review count from Etsy in the header. Every Etsy review is tied to an order, because Etsy only opens the review form to the buyer of that order. Reviews are left on individual listings and roll up into the shop rating, and the widget can show both kinds. Sellers who also sell from their own site expect the widget to merge reviews from both shops. It shows only what buyers posted on Etsy; orders placed elsewhere never reach it.

Etsy Widget on Big Cartel — FAQ

Is the BlooTrue Etsy review widget free for Big Cartel?
Yes. BlooTrue is completely free to embed Etsy reviews on Big Cartel. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Big Cartel?
In Big Cartel admin, open Design and click the Edit code (Advanced) view. Open the layout or page template where the reviews should appear. Paste the BlooTrue embed code into the template markup. Save — the widget renders on the live shop. Theme code editing requires a paid Big Cartel plan.
Anything specific to Big Cartel worth knowing before I embed?
The code editor edits the live theme — copy the template's contents somewhere safe before pasting so you can revert.
Where should I place Etsy reviews on Big Cartel for the biggest lift?
The home template under the featured products loop.
Do the reviews stay up to date automatically?
Paid plans auto-sync your Etsy reviews daily, so the widget always shows your latest 5-star reviews without touching Big Cartel again. The free plan shows the reviews imported at setup.
Can customers who bought from my own site leave a review that shows in the Etsy widget?
No. An Etsy review can only be written by the Etsy buyer of an Etsy order, after the estimated delivery date and within 100 days of it. The widget shows those reviews and nothing else, so an order placed on your own site never appears in it, however pleased the customer was.
Do I paste my Etsy shop link or a listing link into BlooTrue?
Your shop link, in the form etsy.com/shop/YourShopName. The shop page carries the star rating and the full review count, and reviews from every listing feed into it, so the widget has your whole shop to draw on. Then choose a layout and copy the one-line embed onto your storefront or product pages.
My shop picked up three new Etsy reviews this week, why does the widget still show the old ones?
Because the free plan does not refresh. A free Etsy widget holds the reviews that were on your shop when you created it, and later ones stay on Etsy. Paid plans re-read your shop every day and add reviews buyers have posted since, so a review left on Monday is usually on your site by Tuesday.

Ready to Put Etsy Reviews on Your Big Cartel Pages?

Free forever. No plugin. 100+ widget styles. Set up in 60 seconds.

Free Etsy Review Widget