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Free G2 Review Widgets for Softr

Embed G2 reviews on any Softr page in 60 seconds — Custom Code block (Blocks → Static), paste, save. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site.

Build Your G2 Review Widget

G2

Key facts: 60-second install on Softr · free forever, no plugin needed · installs via the Custom Code block (Blocks → Static) · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your G2 reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all G2 review widgets · Want a different review platform on Softr? All review widgets for Softr

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add G2 Reviews to Softr

Connect your G2 profile in BlooTrue, pick a style, then paste one embed code into the Custom Code block (Blocks → Static) on Softr and publish. Custom code requires the Softr Basic plan or above.

  1. 1

    Open your app in the Softr Studio.

  2. 2

    Add a block: Blocks → Static → Custom code, placed where the reviews should appear.

  3. 3

    Paste the BlooTrue embed code into the block.

  4. 4

    Publish — the widget renders on the live app.

Softr's Custom code block is available on the Basic plan and above — free workspaces won't render it.

Where the Code Goes on Softr

In Softr you add the embed through a Custom code block from the Static section of the Studio's block picker.

The block is a full-width section that stacks between your other blocks, and the reviews take that section's width and whatever height they need. The Studio canvas is a working preview of the app, but the published app is where you should confirm the widget, since nothing reaches visitors until you click Publish. Softr blocks can be shown or hidden per user group, so a block placed on a logged-in page follows that page's visibility rules.

If the widget does not show on Softr

  • If the Custom code block renders nothing on your published Softr app, check the workspace plan first; free workspaces do not run custom code blocks.
  • Widget visible in the Studio but not for a visitor? Click Publish, then check the block's visibility settings, which can restrict it to certain user groups.
  • The block picker files Custom code under Static, not under the dynamic list blocks; if you cannot find it, open Blocks, then Static, and scroll.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: Softr: Custom Code Block OverviewG2: Review Activity

G2 Review Widget for Softr — Free, No Plugin

Embed G2 reviews on any Softr page with a single copy-paste embed code. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site. Installs via the Custom Code block (Blocks → Static). Custom code requires the Softr Basic plan or above.

Where G2 reviews help most on Softr

Software companies with a custom-built marketing site tend to put the G2 widget in three places: the home page below the hero, the pricing page above the plans, and the sign-up page beside the form.

The sign-up page is the one teams forget, and it is where a visitor about to create an account has one last doubt. Keep the widget out of the product itself; logged-in users do not need to be sold to again. Give it a container with a sensible maximum width so it does not stretch across a wide pricing layout, and match its theme to the site's light or dark mode.

About G2 reviews in this widget

Your G2 widget lists the reviews from your G2 product profile and puts the star rating and review count G2 reports for that profile in the header. Both figures are read from G2, not averaged from the reviews on the page. G2 verifies the people who leave those ratings, which is why software buyers check them before booking a demo. The mistake to avoid is treating a G2 badge as an embed. G2 badges are image files with no review text behind them, so a visitor learns nothing beyond the logo. The widget shows the reviews themselves.

G2 Widget on Softr — FAQ

Is the BlooTrue G2 review widget free for Softr?
Yes. BlooTrue is completely free to embed G2 reviews on Softr. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Softr?
Open your app in the Softr Studio. Add a block: Blocks → Static → Custom code, placed where the reviews should appear. Paste the BlooTrue embed code into the block. Publish — the widget renders on the live app. Custom code requires the Softr Basic plan or above.
Anything specific to Softr worth knowing before I embed?
Softr's Custom code block is available on the Basic plan and above — free workspaces won't render it.
Where should I place G2 reviews on Softr for the biggest lift?
Softr client portals and directories earn trust fast with third-party stars on the landing block, right above the sign-up CTA.
Do the reviews stay up to date automatically?
Paid plans auto-sync your G2 reviews daily, so the widget always shows your latest 5-star reviews without touching Softr again. The free plan shows the reviews imported at setup.
We have two products listed on G2, can each one get its own widget?
Each widget reads one G2 product profile, the page at g2.com/products/your-product/reviews, so two products means two widgets with two URLs. The free plan includes a single widget, so start with the product your site promotes most; the header will carry that product's own G2 rating and review count.
Which number sits at the top of the G2 widget?
The star rating and review count from your G2 product profile, as G2 publishes them. BlooTrue does not build a new average from the G2 reviews it displays. Since the free plan lists only your G2 reviews of four stars and up, the header can read lower than the reviews under it, because G2 counts the lower ratings too.
What do I give up by using the free plan for G2 reviews?
Two things. A small BlooTrue badge appears on the widget, and the widget keeps the G2 reviews present when you created it rather than fetching new ones. There is no card to enter and no view limit. Paid plans remove the badge and check your G2 profile every day for reviews added since.

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Free G2 Review Widget