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Free G2 Review Widgets for BigCommerce

Embed G2 reviews on any BigCommerce page in 60 seconds — HTML widget, paste, save. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site.

Build Your G2 Review Widget

G2

Key facts: 60-second install on BigCommerce · free forever, no plugin needed · installs via the HTML widget · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your G2 reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all G2 review widgets · Want a different review platform on BigCommerce? All review widgets for BigCommerce

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add G2 Reviews to BigCommerce

Connect your G2 profile in BlooTrue, pick a style, then paste one embed code into the HTML widget on BigCommerce and publish.

  1. 1

    Open the page in BigCommerce Page Builder.

  2. 2

    Drag the HTML widget from the widget panel into the target region.

  3. 3

    Paste the BlooTrue embed code into the widget's code editor.

  4. 4

    Click Save/Publish — the widget renders storefront-side.

Page Builder shows a placeholder frame for HTML widgets on the canvas — check the published page for the rendered reviews.

Where the Code Goes on BigCommerce

In BigCommerce the embed code goes into the HTML widget in Page Builder, dragged from the widget panel into a region of the page or storefront layout.

On the Page Builder canvas the HTML widget appears as a placeholder frame, so check the rendered reviews on the published storefront. The widget fills the width of its region and grows with the reviews. Regions are defined by your Stencil theme, so which regions accept an HTML widget depends on the theme, and a widget dropped into a global region such as the header or footer shows on every storefront page.

If the widget does not show on BigCommerce

  • If Page Builder shows only a frame, that is normal for HTML widgets; open the storefront to see the rendered reviews.
  • If the region you want is not offered, your Stencil theme defines the available regions; try another region or a Web Page's HTML view.
  • If the storefront still shows the old page, click Publish in Page Builder; saving alone leaves the change unpublished.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: G2: Review Activity

G2 Review Widget for BigCommerce — Free, No Plugin

Embed G2 reviews on any BigCommerce page with a single copy-paste embed code. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site. Installs via the HTML widget.

Where G2 reviews help most on BigCommerce

Software companies rarely run on BigCommerce, but some do, to sell licences, templates, plugins, hardware that ships with software, or add-ons.

The buyer is then a business, and G2 reviews from users of your product are the proof that buyer recognises. Put the widget on the product page for the licence or plan, under the description and above the price options. A compact badge on the home page covers the rest. Leave it off physical merchandise: G2 reviews describe the software, and beside a T-shirt or a mug they read as unrelated, which undercuts the reviews rather than the mug.

About G2 reviews in this widget

Your G2 widget lists the reviews from your G2 product profile and puts the star rating and review count G2 reports for that profile in the header. Both figures are read from G2, not averaged from the reviews on the page. G2 verifies the people who leave those ratings, which is why software buyers check them before booking a demo. The mistake to avoid is treating a G2 badge as an embed. G2 badges are image files with no review text behind them, so a visitor learns nothing beyond the logo. The widget shows the reviews themselves.

G2 Widget on BigCommerce — FAQ

Is the BlooTrue G2 review widget free for BigCommerce?
Yes. BlooTrue is completely free to embed G2 reviews on BigCommerce. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on BigCommerce?
Open the page in BigCommerce Page Builder. Drag the HTML widget from the widget panel into the target region. Paste the BlooTrue embed code into the widget's code editor. Click Save/Publish — the widget renders storefront-side.
Anything specific to BigCommerce worth knowing before I embed?
Page Builder shows a placeholder frame for HTML widgets on the canvas — check the published page for the rendered reviews.
Where should I place G2 reviews on BigCommerce for the biggest lift?
Category pages above the product grid and the homepage trust band.
Do the reviews stay up to date automatically?
Paid plans auto-sync your G2 reviews daily, so the widget always shows your latest 5-star reviews without touching BigCommerce again. The free plan shows the reviews imported at setup.
We have two products listed on G2, can each one get its own widget?
Each widget reads one G2 product profile, the page at g2.com/products/your-product/reviews, so two products means two widgets with two URLs. The free plan includes a single widget, so start with the product your site promotes most; the header will carry that product's own G2 rating and review count.
Which number sits at the top of the G2 widget?
The star rating and review count from your G2 product profile, as G2 publishes them. BlooTrue does not build a new average from the G2 reviews it displays. Since the free plan lists only your G2 reviews of four stars and up, the header can read lower than the reviews under it, because G2 counts the lower ratings too.
What do I give up by using the free plan for G2 reviews?
Two things. A small BlooTrue badge appears on the widget, and the widget keeps the G2 reviews present when you created it rather than fetching new ones. There is no card to enter and no view limit. Paid plans remove the badge and check your G2 profile every day for reviews added since.

Ready to Put G2 Reviews on Your BigCommerce Pages?

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Free G2 Review Widget