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Free G2 Review Widgets for Drupal

Embed G2 reviews on any Drupal page in 60 seconds — Custom block (Full HTML), paste, save. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site.

Build Your G2 Review Widget

G2

Key facts: 60-second install on Drupal · free forever, no plugin needed · installs via the Custom block (Full HTML) · no view caps on any plan · daily review auto-sync on paid plans · schema.org markup on paid plans

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Review schema markup, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your G2 reviews as structured data. Google does not show review stars for reviews a business shows about itself, so the gain is readability, not stars. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same widget, platform-specific install guide. Pick where your pages live.

Looking for a different review source? See all review widgets

Setting this up on a different platform? See all G2 review widgets · Want a different review platform on Drupal? All review widgets for Drupal

Review widgets for every platform

The same widget, built from whichever platform your reviews live on. Free plan on every one.

Reviews on more than one platform? Blend them into one widget

How to Add G2 Reviews to Drupal

Connect your G2 profile in BlooTrue, pick a style, then paste one embed code into the Custom block (Full HTML) on Drupal and publish.

  1. 1

    In Drupal, go to Structure → Block layout → Add custom block.

  2. 2

    Set the text format to Full HTML (or another format that allows script).

  3. 3

    Paste the BlooTrue embed code into the block body.

  4. 4

    Place the block in a region and save — the widget renders on assigned pages.

Restricted text formats strip script tags — the block must use Full HTML, or the reviews never render.

Where the Code Goes on Drupal

Drupal holds the embed in a custom block created from Structure → Block layout → Add custom block.

The body's text format decides whether the snippet survives: Basic HTML and Restricted HTML strip script tags on save, so choose Full HTML or a format that allows script. Placement is by region, so one block assigned to the content-bottom region can cover the front page and every service page through its visibility settings. The block editor shows raw code, not rendered reviews, and Drupal's render and page caches can keep the old block output until you clear caches.

If the widget does not show on Drupal

  • If the script tag disappears when you save the block, the text format is Basic or Restricted HTML. Switch it to Full HTML.
  • No change on the live site after placing the block usually means Drupal's page cache. Clear all caches from the Performance page.
  • Widget showing on some pages only: check the block's Pages visibility settings under Block layout so the region assignment covers each path.

Still blank? Our help article Widget not showing covers the checks that apply on every site.

Official documentation: Drupal: Creating a custom blockG2: Review Activity

G2 Review Widget for Drupal — Free, No Plugin

Embed G2 reviews on any Drupal page with a single copy-paste embed code. Real G2 stars — the B2B software buyer's strongest trust signal — on your own site. Installs via the Custom block (Full HTML).

Where G2 reviews help most on Drupal

Software companies on Drupal often have big content sites: docs, a blog, landing pages built by the marketing team.

Put the G2 widget on the home page, the pricing page and every comparison or alternatives page, where buyers do the most checking. Posts that rank for problems your product solves can end with a compact widget beside a trial link. Documentation rarely needs it, because readers there are already users. If the pricing page is assembled from page-builder blocks, give the widget its own block rather than squeezing it into a pricing table cell, where it would be cut to the width of one plan.

About G2 reviews in this widget

Your G2 widget lists the reviews from your G2 product profile and puts the star rating and review count G2 reports for that profile in the header. Both figures are read from G2, not averaged from the reviews on the page. G2 verifies the people who leave those ratings, which is why software buyers check them before booking a demo. The mistake to avoid is treating a G2 badge as an embed. G2 badges are image files with no review text behind them, so a visitor learns nothing beyond the logo. The widget shows the reviews themselves.

G2 Widget on Drupal — FAQ

Is the BlooTrue G2 review widget free for Drupal?
Yes. BlooTrue is completely free to embed G2 reviews on Drupal. No plugin, no recurring fee, unlimited views. The free plan shows your reviews with BlooTrue branding in the footer; paid plans remove the branding.
How do I install the widget on Drupal?
In Drupal, go to Structure → Block layout → Add custom block. Set the text format to Full HTML (or another format that allows script). Paste the BlooTrue embed code into the block body. Place the block in a region and save — the widget renders on assigned pages.
Anything specific to Drupal worth knowing before I embed?
Restricted text formats strip script tags — the block must use Full HTML, or the reviews never render.
Where should I place G2 reviews on Drupal for the biggest lift?
A content-bottom region on service pages and the front page.
Do the reviews stay up to date automatically?
Paid plans auto-sync your G2 reviews daily, so the widget always shows your latest 5-star reviews without touching Drupal again. The free plan shows the reviews imported at setup.
We have two products listed on G2, can each one get its own widget?
Each widget reads one G2 product profile, the page at g2.com/products/your-product/reviews, so two products means two widgets with two URLs. The free plan includes a single widget, so start with the product your site promotes most; the header will carry that product's own G2 rating and review count.
Which number sits at the top of the G2 widget?
The star rating and review count from your G2 product profile, as G2 publishes them. BlooTrue does not build a new average from the G2 reviews it displays. Since the free plan lists only your G2 reviews of four stars and up, the header can read lower than the reviews under it, because G2 counts the lower ratings too.
What do I give up by using the free plan for G2 reviews?
Two things. A small BlooTrue badge appears on the widget, and the widget keeps the G2 reviews present when you created it rather than fetching new ones. There is no card to enter and no view limit. Paid plans remove the badge and check your G2 profile every day for reviews added since.

Ready to Put G2 Reviews on Your Drupal Pages?

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Free G2 Review Widget