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BBB Review Widget for Elementor — Free, Works on Free Elementor

BlooTrue's BBB Review Widget for Elementor is a free embed that displays your BBB reviews on any page built with Elementor. BBB does not publish an official embed widget for merchants — its Fusion API is a partner-channel product used by apps like Apple Maps and Trivago — and Elementor add-on packs rarely cover BBB at all. BlooTrue closes that gap with a single snippet pasted into Elementor's built-in HTML widget: search "HTML" in the widget panel, drag the widget into the section you want, paste the code, and watch the live preview render your real BBB reviews inside the editor canvas. The HTML widget is part of free Elementor, so no Pro license is needed. Avoid the Text Editor widget — it strips script tags on some setups and the embed silently disappears. Pro users can place the same snippet inside Elementor popups and Theme Builder footers for sitewide placement. No BBB API key, no Fusion application, no business claim required — any public BBB profile works. 100+ widget styles, light and dark themes, SEO rich snippets injected automatically.

How to embed BBB reviews in Elementor in 60 seconds

  1. Paste your BBB business profile URL (bbb.org/./profile/your-business-slug) into the configurator above.
  2. Pick a widget style and customize colors, theme, and layout.
  3. Click Copy Code to get the one-line HTML embed.
  4. Open the page with Edit with Elementor.
  5. Search "HTML" in the widget panel and drag the HTML widget into the target section.
  6. Paste the embed — the preview updates live — then click Publish.

Why doesn't BBB have an official embed?

BBB's Fusion API is positioned as a partner-channel product rather than a merchant self-service product. BBB does not publish a paste-ready embed widget the way Google publishes Place Cards. For Elementor builders, third-party widgets like BlooTrue are the canonical way to surface BBB reviews — and the built-in HTML widget makes the install a drag-and-paste job.

no code neededunlimited viewsfree forever

Free BBB Review Widgets for Elementor

Embed BBB reviews on any Elementor page in 60 seconds — drag the built-in HTML widget and paste. Free Elementor works, live editor preview. BBB has no official embed; BlooTrue is the free path.

Build Your BBB Review Widget

BBB

Key facts: 60-second install in Elementor · fills BBB's missing embed gap · works on FREE Elementor — no Pro needed · live preview inside the editor · no BBB API key required · works in popups + Theme Builder footers (Pro)

Last updated

SEO + AI schema · paid plans

Get golden stars in Google search results

On paid plans, every BlooTrue widget injects schema.org Review + AggregateRating JSON-LD straight into your page — so Google and AI answer engines can read your ratings and reviews as structured data, and your pages become eligible for star-rating rich snippets. (Google treats a business's own reviews on its own site as "self-serving" and doesn't guarantee stars for them — product/service reviews are the most reliably eligible; either way your reviews become machine-readable for search and AI.)

google.com/search?q=your+business
Your Businesshttps://yourbusiness.com › reviews

Your Business — Trusted by 500+ Happy Customers

See what 127 verified customers are saying — read real Google reviews, ratings, and detailed feedback about our services, pricing, and team.

4.9
(127)
This is what your customers see when they Google you — powered by BlooTrue's JSON-LD.
  • Zero config — it just works

    The moment you embed a BlooTrue widget, JSON-LD markup is injected automatically. No extra tags, no developer time.

  • Google Rich Results valid

    Every field follows Google's current structured-data guidelines — LocalBusiness, AggregateRating, and Review — so it passes the Rich Results Test out of the box.

  • Standalone schema endpoint Paid plans

    For star ratings to appear under your parent page's blue link in Google, search engines need the schema on the parent page itself — iframe-embedded schema is not propagated to the host page. Paid plans expose a JSON-LD endpoint per widget that you drop into your<head>for SERP rich snippets on product, landing, or legacy pages. Schema markup is a paid feature: free-plan widgets display your reviews but don't emit JSON-LD, so free pages aren't eligible for rich snippets.

What gets injected automaticallylive
<script type="application/ld+json">
{
  "@type": "LocalBusiness",
  "name": "Your Business",
  "aggregateRating": {
    "ratingValue": "4.9",
    "reviewCount": "127"
  }
}
</script>

Star-snippet visibility is ultimately decided by Google — valid schema is a prerequisite, not a guarantee. BlooTrue ships the markup; Google decides which queries get stars. For SERP rich snippets to appear under your parent page's link, the schema must be served on the parent page itself — that's what the standalone JSON-LD endpoint (paid plans) is for. Schema markup is a paid feature, so free-plan widgets display your reviews but don't emit JSON-LD. Independent studies find pages with valid review schema see materially higher click-through rates than plain listings.

Install guides

Same BBB widget, platform-specific install guide. Pick where your site lives.

WordPress

Gutenberg block, Classic Editor, or sidebar widget. No plugin.

View install guide

Shopify

Drop into any theme section or product page. Works on all plans.

View install guide

BigCommerce

Paste into a Web Page's HTML view or Page Builder HTML widget.

View install guide

Joomla

Drop into a Custom HTML module. Works with Joomla 3, 4, and 5.

View install guide

Drupal

Custom Block (Full HTML format) or Layout Builder. Works on Drupal 7–11.

View install guide

GoDaddy

Drag the HTML section into your GoDaddy Website Builder page.

View install guide

Google Sites

Insert → Embed → Embed code on the new Google Sites.

View install guide

Weebly

Drag the Embed Code element onto the page in Weebly's editor.

View install guide

Webnode

Drag the HTML widget into your Webnode page editor.

View install guide

Jimdo

Add a Widget/HTML element. Works on Jimdo Creator and Jimdo Dolphin.

View install guide

Duda

Drag the HTML widget from the sidebar in the Duda editor.

View install guide

Blogger

Layout HTML/JavaScript gadget or paste in a Post's HTML view.

View install guide

Notion

Embed via /embed → wrap the HTML in a CodePen / JSBin URL.

View install guide

Canva

Use Canva Sites' Embed app — paste the HTML snippet.

View install guide

OpenCart

Information page Source view, or HTML Content module via Layouts.

View install guide

PrestaShop

Built-in HTML Block module — works on PrestaShop 1.7 and 8.x.

View install guide

Ecwid

Storefront editor Code element, or paste on the host page (Wix/WP).

View install guide

Big Cartel

Custom Page HTML view, or theme code injection on Diamond plan.

View install guide

Lightspeed

Lightspeed eCom Custom Code, or paste in a Page Source view.

View install guide

Jumpseller

Custom Page HTML view, or paste into theme.liquid in the theme editor.

View install guide

iFrame

Generic iframe wrapper — for locked-down CMSes that strip <script> tags.

View install guide

Wix

Wix Editor HTML Embed element. 60-second install, free plan supported.

View install guide

Squarespace

Code Block, 60 seconds. Works on Personal and Business plans.

View install guide

Webflow

Embed element inside any section. CMS collection compatible.

View install guide

Framer

Code Override or HTML embed. Plays nicely with Framer Motion.

View install guide

WooCommerce

Custom HTML block on any shop, product, or landing page. No plugin.

View install guide

Divi

Add a Code module anywhere in the Divi Builder — front or back end.

View install guide

Square Online

Add an Embed code section in the Square Online site editor.

View install guide

Magento

CMS block or page via the Magento / Adobe Commerce admin.

View install guide

Wix Studio

Embed element in the Wix Studio editor — agency and client sites.

View install guide

Hostinger

Embed code element in Hostinger Website Builder. AI sites too.

View install guide

Carrd

Embed element on any Carrd one-pager — needs Pro Standard.

View install guide

GoHighLevel

Custom JS/HTML element in the funnel or website builder.

View install guide

ClickFunnels

Custom JS/HTML element on any page or funnel step.

View install guide

Showit

Embed Code widget on the design canvas — desktop and mobile.

View install guide

Kajabi

Custom Code block in any page or landing page section.

View install guide

HubSpot

Embed / HTML module in the page editor — CMS free tier included.

View install guide

Systeme.io

Drag a Raw HTML element into any funnel or site page. Works on the free plan.

View install guide

Leadpages

Drag the HTML widget onto your landing page and paste. No code needed.

View install guide

Unbounce

Custom HTML element in Classic, Custom Code block in Smart Builder.

View install guide

Kartra

Add a Custom Code (HTML) component in the Kartra page builder.

View install guide

Instapage

Add an HTML widget in the Instapage builder and paste the embed.

View install guide

Teachable

Add a Custom HTML block in the Teachable page editor.

View install guide

Thinkific

Text & Media section → code view → paste. Renders on the live page.

View install guide

Podia

Add a custom code / embed section in the Podia site editor.

View install guide

Bubble

Drag an HTML element onto any page in the Bubble editor.

View install guide

Tilda

Add the T123 HTML code block and paste. Renders on the published page.

View install guide

Strikingly

App Store & HTML section → HTML app → paste (Pro plan and up).

View install guide

Odoo

Drag the Embed Code building block into any Odoo website page.

View install guide

Durable

Add a Custom Code block in the Durable editor and paste.

View install guide

10Web

Elementor HTML widget — 10Web runs on WordPress + Elementor.

View install guide

SITE123

Custom Code page type (or Settings → Plugins custom code).

View install guide

IONOS

Content → Elements → HTML Module (not on every plan).

View install guide

Zoho Sites

Drag the Code Snippet element onto any page and paste.

View install guide

Softr

Blocks → Static → Custom code (Basic plan and above).

View install guide

Looking for a different review source? See all BBB widgets

Setting this up on a different platform? See all BBB review widgets

Why Use BlooTrue for BBB on Elementor?

The free way to put BBB reviews on an Elementor page — BBB has no embed, and add-on packs skip BBB.

Fills BBB's Missing Embed

BBB doesn't publish an official embed widget for merchants. BlooTrue is the free, drag-and-paste alternative — pulls reviews from your public BBB business profile automatically.

Free Elementor Is Enough

The HTML widget ships with free Elementor — no Pro license, no add-on widget pack, no third-party Elementor extension to buy.

Live Preview While You Build

The HTML widget renders the embed inside the editor canvas, so you design around your real BBB reviews instead of a gray placeholder.

No BBB API Key Required

Works with any public BBB business profile. No BBB Fusion application, no API quotas, no business-level claim required.

What makes a BBB widget different from a Google review widget?

BBB customer reviews are a native 1–5 star system. Knowing how they differ from BBB's A+-to-F letter rating, how profile setup works, and how reviews are moderated avoids surprises after you embed.

BBB customer reviews vs the A+-to-F “BBB rating”

BBB has two separate signals, and this widget shows only one of them. The first is the 1–5 star customer reviews — written by your customers about their experience — with an overall customer-review average; that's what BlooTrue displays. The second is the A+-to-F letter “BBB rating”, which is BBB's own grade for how a business interacts with BBB (complaint history, transparency, time in business, accreditation status) — the widget does not show this letter rating or the accreditation seal. BlooTrue renders each customer review exactly as stars: a 5-star review shows 5 stars, a 3-star review shows 3, and the header shows your real BBB customer-review average and count. The header rating always comes from BBB's own published customer-review aggregate, never from averaging the individual cards on screen.

Where the reviews come from and how often they refresh

BlooTrue fetches the publicly-visible customer reviews from your BBB business profile on a server-side schedule — roughly once every 24 hours on paid plans — and caches the result. Your site never calls BBB directly, so visitor traffic to your page doesn't depend on BBB being reachable, and the widget loads instantly from cache. Only reviews that are public on your profile are included. Each review keeps its reviewer name, star rating, and text, and links back to your BBB business profile.

Accreditation, profile setup, and what shows up in the widget

You do not need to be a BBB Accredited Business to use this widget — it works with any public BBB business profile, accredited or not. Reviews only appear if your profile is public and has customer reviews. If your profile is brand new or has zero reviews, there's nothing for the widget to import yet — it will populate as soon as your first public customer review lands. Once your profile has reviews, the widget shows whatever is public: no more, no less. If a review disappears from your widget after a sync, it almost always means the customer deleted it or BBB removed it — the widget simply follows your profile's public state.

Moderation, review guidelines, and attribution

BBB moderates customer reviews under its review guidelines and removes spam, fraudulent submissions, and content that violates its policies. Because BlooTrue reads only your profile's public reviews, the widget automatically reflects those removals on the next sync — you never display content BBB has already taken down. Every card keeps the BBB mark and the reviewer's name, and clicking a review links back to your BBB business profile, so attribution stays intact. BlooTrue never fabricates a rating: an empty star-only review (a star rating with no written text) is still shown as a real review, and the header number is always BBB's own customer-review aggregate.

BBB tips for Elementor

  • Use Elementor's HTML widget, not the Text Editor widget — some setups strip script tags from Text Editor content.
  • The BBB widget preview renders live inside the Elementor editor, so you can fine-tune section spacing before publishing.
  • Theme Builder users can drop the widget into a global footer template once and show BBB reviews site-wide.

Want more on BBB itself? See the BBB widget overview or our guide to the best review widgets for websites.

How Do I Install BlooTrue BBB in Elementor?

Takes less than a minute with the built-in HTML widget — free Elementor included.

1

Open the Page with Edit with Elementor

In your WordPress admin, open the page where you want BBB reviews and click Edit with Elementor.

Pages, posts, landing pages — and, with Pro, popups and Theme Builder templates — all work.

2

Drag the HTML Widget into a Section

In the widget panel on the left, search for "HTML" and drag the HTML widget into the section where the BBB reviews should render.

Avoid the Text Editor widget — it strips <script> tags on some setups and the embed silently disappears.

3

Paste the BBB Embed Code

Paste the BlooTrue BBB embed code into the HTML Code field. The live preview updates inside the editor canvas, so you can fine-tune the section around your real reviews.

4

Publish

Click Publish (or Update). Your BBB reviews are live — on free Elementor, with no API key, at $0.

Reviews auto-sync from BBB every 24 hours. Pro tip: a Theme Builder footer placement shows your reviews on every page.

How BlooTrue Compares to Other BBB-on-Elementor Options

BBB has no official embed, and add-on packs rarely cover BBB. Here are the paths.

OptionBlooTrueBBB officialElementor add-on pack
Free BBB embed available
Rare
Works on free Elementor
Varies
Auto-sync new BBB reviews
Varies
No BBB API key needed
Sometimes
No extra plugin to install
Live preview in the editor
SEO rich snippets (JSON-LD)
Varies
Pricing for full features$7/moN/A$39–99/yr

Frequently Asked Questions

Does the BBB review widget work with free Elementor?

Yes. The HTML widget that hosts the embed ships with free Elementor — no Pro license, no add-on pack, no third-party extension. Search "HTML" in the widget panel, drag it into a section, and paste.

Does BBB offer its own Elementor widget?

No. BBB does not provide an official embed widget for businesses — its Fusion API is gated for partner apps, not merchant self-embeds. Elementor add-on packs rarely include BBB. BlooTrue is the free path.

Do I need a BBB API key or BBB Fusion access?

No. BlooTrue works with any public BBB business profile — no BBB API key, no BBB Fusion application, no business-level claim required.

Why does my BBB embed not show up in Elementor?

Usually because it was pasted into the Text Editor widget, which strips <script> tags on some setups. Move the snippet into the HTML widget (search "HTML" in the widget panel) and it will render reliably.

Can I put BBB reviews in an Elementor popup or footer?

Yes. The embed works inside Elementor popups and in footers built with Theme Builder (both Pro features). A footer placement shows your BBB reviews on every page of the site.

Is the BlooTrue BBB widget free for Elementor?

Yes. Completely free — no recurring fee, unlimited widget views. The free plan shows your BBB reviews with BlooTrue branding in the footer.

Will the widget slow down my Elementor site?

No. The widget loads asynchronously after your page content. The script is under 20KB and reviews are served from a CDN cache. Typical impact on Largest Contentful Paint is under 50ms.

Ready to Display Your BBB Reviews in Elementor?

Build your free widget in 60 seconds. No credit card, no Pro license, no BBB API key.

Build Your Widget
More Widget Tools

Also embed reviews from other platforms on Elementor

Same Elementor install process — different review source. All widgets are free to start.