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Free BBB Review Widgets for Wix

Embed BBB reviews on any Wix site in 60 seconds — native HTML Embed. Works on free Wix plans, no app.

Build Your BBB Review Widget

BBB

Key facts: 60-second install on Wix · free forever · works on free Wix plans · no app required — native HTML Embed · works with any public BBB business profile

Last updated ·by Mike Ragimov

SEO + AI schema · paid plans

Star ratings in search results, on paid plans

Paid widgets add schema.org Review and AggregateRating JSON-LD to the page they sit on, so search engines and AI answer engines can read your BBB reviews as structured data. The free plan shows the reviews without the schema. See how the schema works

Install guides

Also available for other platforms

Same BBB widget, platform-specific install guide.

Looking for a different review source? See all BBB widgets

Setting this up on a different platform? See all BBB review widgets · Want a different review platform on Wix? All review widgets for Wix

Why Use BlooTrue for BBB on Wix?

The easiest way to display BBB reviews on Wix — no app, no Velo, no monthly fees.

Any Public BBB Profile Supported

No BBB Accreditation required. Embed reviews from any public BBB business profile.

Works on Free Wix Plan

Native HTML Embed element is available on every Wix plan, including free. No upgrade needed.

No Velo Code Required

Pure HTML embed — paste into the HTML iframe element. No Velo, no coding, no dev.

Auto-Sync with BBB

New BBB reviews appear on your Wix site automatically. No manual refresh, no cron.

What makes a BBB widget different from a Google review widget?

BBB customer reviews are a native 1–5 star system. Knowing how they differ from BBB's A+-to-F letter rating, how profile setup works, and how reviews are moderated avoids surprises after you embed.

BBB customer reviews vs the A+-to-F “BBB rating”

BBB has two separate signals, and this widget shows only one of them. The first is the 1–5 star customer reviews — written by your customers about their experience — with an overall customer-review average; that's what BlooTrue displays. The second is the A+-to-F letter “BBB rating”, which is BBB's own grade for how a business interacts with BBB (complaint history, transparency, time in business, accreditation status) — the widget does not show this letter rating or the accreditation seal. BlooTrue renders each customer review exactly as stars: a 5-star review shows 5 stars, a 3-star review shows 3, and the header shows your real BBB customer-review average and count. The header rating always comes from BBB's own published customer-review aggregate, never from averaging the individual cards on screen.

Where the reviews come from and how often they refresh

BlooTrue fetches the publicly-visible customer reviews from your BBB business profile on a server-side schedule — roughly once every 24 hours on paid plans — and caches the result. Your site never calls BBB directly, so visitor traffic to your page doesn't depend on BBB being reachable, and the widget loads instantly from cache. Only reviews that are public on your profile are included. Each review keeps its reviewer name, star rating, and text, and links back to your BBB business profile.

Accreditation, profile setup, and what shows up in the widget

You do not need to be a BBB Accredited Business to use this widget — it works with any public BBB business profile, accredited or not. Reviews only appear if your profile is public and has customer reviews. If your profile is brand new or has zero reviews, there's nothing for the widget to import yet — it will populate as soon as your first public customer review lands. Once your profile has reviews, the widget shows whatever is public: no more, no less. If a review disappears from your widget after a sync, it almost always means the customer deleted it or BBB removed it — the widget simply follows your profile's public state.

Moderation, review guidelines, and attribution

BBB moderates customer reviews under its review guidelines and removes spam, fraudulent submissions, and content that violates its policies. Because BlooTrue reads only your profile's public reviews, the widget automatically reflects those removals on the next sync — you never display content BBB has already taken down. Every card keeps the BBB mark and the reviewer's name, and clicking a review links back to your BBB business profile, so attribution stays intact. BlooTrue never fabricates a rating: an empty star-only review (a star rating with no written text) is still shown as a real review, and the header number is always BBB's own customer-review aggregate.

BBB tips for Wix

  • Wix's HTML Embed element supports the BBB widget without any code editing — paste the snippet directly into the element.
  • If you have a multi-location business listed separately on BBB, embed a BBB widget per location using Wix's page-level dynamic content.
  • The BBB mark will inherit your Wix theme background — manually set the widget container background to white if your theme uses a dark color.

Want more on BBB itself? See the BBB widget overview or our guide to the best review widgets for websites.

How Do I Install BlooTrue on Wix?

Takes less than a minute. No coding, no Wix app install.

1

Paste Your BBB profile URL (in the BlooTrue Builder)

In the BlooTrue builder on this page, paste your BBB business profile URL (e.g.bbb.org/./profile/your-business) into it. Your real BBB reviews load into the live preview.

Takes about a minute. Free plan, no credit card.

2

Customize the Look

Pick one of 100+ styles, choose light or dark theme, set an accent color, toggle reviewer details. Everything updates live.

3

Copy the Embed Code

Publish and copy the embed code. The embed is a single HTML snippet.

4

Paste into Wix

Wix Editor: Click Add (+) → Embed → choose HTML iframe (or HTML Embed). Drag the element to where you want the widget → click Enter Code → paste the BlooTrue snippet → click Update.

Wix Studio / Editor X: Same flow — use the Embed → Custom Embeds menu and pick Embed HTML.

Resize: Drag the element's corner handles so the iframe is tall enough for your chosen widget style. Slider / Badge need ~300px; Grid / Masonry ~800px+.

Publish your Wix site — BBB reviews auto-sync every 24 hours.

How does BlooTrue compare to the BBB review snippet and Elfsight on Wix?

Why Wix users pick BlooTrue for BBB

FeatureBlooTrueBBB review snippetElfsight
Works with any public BBB business profile
Public listings
Works on free Wix plan
Widget view capsNone
200/mo
No Wix app install required
—
100+ widget styles
Badge only
SEO rich snippets (JSON-LD) built-in
—Paid tier
Custom accent colors on free plan
——
Widgets pricing$9/moFree$12/mo

Need a detailed comparison? View full comparison

Pricing and feature data as of June 2026. BBB's customer reviews are documented in BBB's official customer-reviews overview; Elfsight pricing from Elfsight's official pricing page.

BBB Review Widget for Wix — Free, No App Needed

BlooTrue's BBB Review Widget for Wix is a free, app-free embed that displays BBB reviews on any Wix site. It uses the native Wix HTML Embed element, requires no Velo code, and works on the free Wix plan through every Premium tier. Unlimited views. Works with any public BBB business profile — no paid BBB subscription required.

Does BlooTrue work on the free Wix plan?

Yes. The HTML Embed element is available on every Wix plan — including free. No upgrade needed to embed the widget.

About BBB reviews in this widget

A BBB widget carries the customer reviews posted on your BBB business profile, each with the 1 to 5 stars the customer gave. The figure in the header is the profile's customer-review star average and how many reviews BBB lists, never the letter grade: the A+ to F rating is BBB's own grade for how your business deals with BBB, complaints included, and stays separate from what customers write. Accreditation is not required. Some owners paste the BBB Accredited Business seal expecting reviews, but the seal only displays the letter grade and accreditation status.

Frequently Asked Questions

Can my A+ BBB rating be the number in the widget header?

No. The header shows the star average of your BBB customer reviews, pulled from your public profile, together with the review count. The A+ to F letter grade is BBB's own assessment of how you interact with BBB and stays separate from customer reviews, so a profile can hold an A+ alongside a 3-star average.

I am not BBB accredited, can I still put my BBB reviews on my site?

Yes. Accreditation is a separate BBB status and the builder does not check for it; it reads any public BBB business profile from its URL, accredited or not. The BBB Accredited Business seal is a different thing again: it displays your letter grade and accreditation status, not the customer review cards you want on the page.

Do BBB complaints show up in the review widget?

No. BBB keeps complaints and customer reviews as separate records on your profile, and the widget imports only the 1 to 5 star customer reviews. Complaints feed into the letter grade, which the widget does not show. A free widget shows the customer reviews as of the day you built it; paid plans re-check your profile daily.

Is the BlooTrue BBB widget free for Wix?

Yes. BlooTrue is free for Wix, including the free Wix plan. BlooTrue never caps widget views on any plan, free or paid. The free plan shows BBB reviews with BlooTrue branding.

Do I need BBB Accreditation to embed reviews on Wix?

No. BlooTrue works with any public BBB business profile. No BBB Accreditation or BBB Accreditation needed.

Do I need a Wix app to install BlooTrue?

No. BlooTrue uses the native Wix HTML Embed / HTML iframe element — no Wix App Market install, no Velo code, no recurring app fees.

Will BlooTrue slow down my Wix site?

No. The widget loads asynchronously and is under 20KB. Typical impact on Wix page performance is under 50ms.

Does BlooTrue work on the free Wix plan?

Yes. The HTML Embed element is available on every Wix plan — including free. No upgrade needed.

Does it work with Wix Studio and Editor X?

Yes. Wix Studio and Editor X both include the HTML Embed / Custom Embeds element. The install flow is identical.

What Else Should You Learn?

Complete Wix BBB Widget Guide

Step-by-step tutorial with screenshots.

How to Embed BBB Reviews

Best practices for displaying BBB on any site.

Best Review Widgets 2026

Compare top review widgets and see why BlooTrue wins.

Ready to Display BBB Reviews on Wix?

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